Title Brand Product / Service Entrant Company Location Award
F01 Integrated Campaign led by Brand Experience & Activation
TIKTOK "DON NGHIEP THOAT E" ("WIPE OFF KARMA FOR NOT BEING FOREVER ALONE")
TIKTOK VIETNAM / TIKTOK VIDEO MAKING APP
ADASIA HOLDINGS (ANYMIND GROUP) Ho Chi Minh City VIETNAM
A11 Corporate Social Responsibility (CSR) / Corporate Image
THE FORCE OF LOVE
7-ELEVEN TAIWAN / CSR
ADK TAIWAN Taipei City TAIPEI
C05 Customer Retail / In-Store Experience
THE FORCE OF LOVE
7-ELEVEN TAIWAN / CSR
ADK TAIWAN Taipei City TAIPEI
F01 Integrated Campaign led by Brand Experience & Activation
BUDWEISER KOREA 'BE A KING'
ABI (AB INBEV) / ALCOHOL BEVERAGES
VIRTUE Singapore SINGAPORE
C03 Exhibitions / Installations
BUDWEISER KOREA 'BE A KING'
ABI (AB INBEV) / ALCOHOL BEVERAGES
VIRTUE Singapore SINGAPORE
A03 Healthcare
INVISIBLE CIGARETTE
ACTION ON SMOKING AND HEALTH FOUNDATION THAILAND / THIRD-HAND SMOKE
SPICY H Bangkok THAILAND
Short List
C03 Exhibitions / Installations
INVISIBLE CIGARETTE
ACTION ON SMOKING AND HEALTH FOUNDATION THAILAND / THIRD-HAND SMOKE
SPICY H Bangkok THAILAND
A06 Retail
RE-CHARGED WITH ‘ATHLETE’ SPIRIT WITH ADIDAS ALPHABOUNCE RETAILTAINMENT EXPERIEN
ADIDAS / ALPHABOUNCE
MEDIACOM Shanghai CHINA
C05 Customer Retail / In-Store Experience
RE-CHARGED WITH ‘ATHLETE’ SPIRIT WITH ADIDAS ALPHABOUNCE RETAILTAINMENT EXPERIEN
ADIDAS / ALPHABOUNCE
MEDIACOM Shanghai CHINA
A04 Consumer Durables
ADIDAS #REBOOSTED TO MOVE YOU FORWARD #
ADIDAS / ULTRABOOST19
ARKR GROUP Shanghai CHINA
A07 Travel / Leisure
AIRASIA HOLIDAY QUICKIES
AIRASIA / AIRASIA FLIGHT EXPERIENCE, DESTINATION ACTIVITIES
UM Singapore SINGAPORE
D03 Use of Social & Digital Platforms
AIRASIA HOLIDAY QUICKIES
AIRASIA / AIRASIA FLIGHT EXPERIENCE, DESTINATION ACTIVITIES
UM Singapore SINGAPORE
F01 Integrated Campaign led by Brand Experience & Activation
AIRASIA HOLIDAY QUICKIES
AIRASIA / AIRASIA FLIGHT EXPERIENCE, DESTINATION ACTIVITIES
UM Singapore SINGAPORE
A11 Corporate Social Responsibility (CSR) / Corporate Image
THE FIRST START-UP VILLAGE
AIRBNB CHINA / THE JBZ PROJECT
AIRBNB CHINA Beijing CHINA
Bronze Spike
A04 Consumer Durables
PAINTED BY PAINT
AKZONOBEL / DULUX PAINT
AKZONOBEL INDIA Mumbai INDIA
B04 Use of Print or Outdoor
PAINTED BY PAINT
AKZONOBEL / DULUX PAINT
AKZONOBEL INDIA Mumbai INDIA
D01 Touchpoint Technology & Tech-led Brand Experience
HOW TO HELP BLINDS USE SMART PHONE MORE DIGITALLY?
ALIBABA.CO / SMART TOUCH
ALIBABA Hangzhou CHINA
D02 Use of Mobile & Devices
HOW TO HELP BLINDS USE SMART PHONE MORE DIGITALLY?
ALIBABA.CO / SMART TOUCH
ALIBABA Hangzhou CHINA
Short List
D01 Touchpoint Technology & Tech-led Brand Experience
SAMURAI AVATAR
ALL NIPPON AIRWAYS / IS JAPAN COOL?
ENJIN Tokyo JAPAN
E02 Sponsorship & Brand Partnership
HOW FASHION SAVED FARMING
ALMOND BOARD OF CALIFORNIA / CALIFORNIA ALMONDS
PHD Shanghai CHINA
A06 Retail
EVERYONE IS AN AMAZING BOOK
AMAZON / AMAZON PRIME READING
McCANN SHANGHAI CHINA
Short List
D03 Use of Social & Digital Platforms
EVERYONE IS AN AMAZING BOOK
AMAZON / AMAZON PRIME READING
McCANN SHANGHAI CHINA
A08 Media / Entertainment
LISTENING IS SEEING
AMAZON AUDIBLE / AUDIBLE
EDELMAN Mumbai INDIA
E01 Launch / Re-launch
LISTENING IS SEEING
AMAZON AUDIBLE / AUDIBLE
EDELMAN Mumbai INDIA
A09 Consumer Services / Business to Business
ANZ SIGNS OF LOVE
ANZ BANK AUSTRALIA / BRAND SPONSORSHIP
TBWA\MELBOURNE AUSTRALIA
Silver Spike
E02 Sponsorship & Brand Partnership
ANZ SIGNS OF LOVE
ANZ BANK AUSTRALIA / BRAND SPONSORSHIP
TBWA\MELBOURNE AUSTRALIA
Gold Spike
G03 Single Market Campaign
ALL HAIL PATRICKS
ASIA PACIFIC BREWERIES / GUINNESS
IRIS SINGAPORE SINGAPORE
Short List
F01 Integrated Campaign led by Brand Experience & Activation
ALL HAIL PATRICKS
ASIA PACIFIC BREWERIES / GUINNESS
IRIS SINGAPORE SINGAPORE
Short List
A07 Travel / Leisure
UNDERSTANDING RAFFLES: REDISCOVERING A FOUNDING FATHER
ASIAN CIVILISATIONS MUSEUM / RAFFLES IN SOUTHEAST ASIA EXHIBITION
ASIAN CIVILISATIONS MUSEUM Singapore SINGAPORE
C01 Guerrilla Marketing & Stunts
SET OUT WITH HARUKI MURAKAMI
ASICS / ASICS
180.AI Shanghai CHINA
A05 Automotive
AUDI AI:ME CONCEPT CAR WORLD PREMIERE
AUDI / AUDI AI:ME CONCEPT CAR
AUDI CHINA Beijing CHINA
A10 Not-for-profit / Charity / Government
INVICTUS GAMES OPENING AND CLOSING CEREMONIES 2018
AUSTRALIAN INTERNATIONAL MILITARY GAMES / INVICTUS GAMES OPENING AND CLOSING CEREMONIES 2018
GEORGE P. JOHNSON AUSTRALIA Sydney AUSTRALIA
SAVE OUR SAND
AWAAZ FOUNDATION / ILLEGAL SAND MINING
BBDO INDIA Mumbai INDIA
A09 Consumer Services / Business to Business
AXIS BANK - FLASHBACK
AXIS BANK LTD. / SENIOR CITIZENS FIXED DEPOSIT
INEXTIS EVENTS Mumbai INDIA
C04 Competitions & Promotional Games
AXIS BANK - FLASHBACK
AXIS BANK LTD. / SENIOR CITIZENS FIXED DEPOSIT
INEXTIS EVENTS Mumbai INDIA
D05 New Realities & Voice Activation
[AXN ASIA] TALK TO ASIA'S GOT TALENT ON GOOGLE ASSISTANT
AXN ASIA / ASIA'S GOT TALENT X GOOGLE ASSISTANT
SONY PICTURES TELEVISION NETWORKS, ASIA Singapore SINGAPORE
A07 Travel / Leisure
OBRA TYPE FACE
AYALA MUSEUM / IMAO
WUNDERMAN THOMPSON Makati City THE PHILIPPINES
F01 Integrated Campaign led by Brand Experience & Activation
HARMAN XI
B NATURAL, ITC / B NATURAL JUICES
ITC Bangalore INDIA
ALL PULP NO FICTION
B NATURAL, ITC FOODS / B NATURAL JUICES
ITC Bangalore INDIA
G01 Local Brand
JOB SNEAKERS FOR JOB SEEKERS
BAND-AID/JOHNSON AND JOHNSON CONSUMER COMPANY / KPP (KIZU POWER PAD)
BBDO JAPAN Tokyo JAPAN
G04 Social Behaviour & Cultural Insight
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN
Gold Spike
G01 Local Brand
#CHANGE YOUR GIRL DESTINY
BITI'S / BITI'S WOMEN
DENTSU REDDER ADVERTISING Ho Chi Minh City VIETNAM
G04 Social Behaviour & Cultural Insight
#CHANGE YOUR GIRL DESTINY
BITI'S / BITI'S WOMEN
DENTSU REDDER ADVERTISING Ho Chi Minh City VIETNAM
A04 Consumer Durables
BLANCPAIN IMAGINIST LITERARY PRIZE
BLANCPAIN - MANUFACTURE DE HAUTE HORLOGERIE / BLANPAIN WATCH
FLEISHMANHILLARD SHANGHAI CHINA
C04 Competitions & Promotional Games
BLANCPAIN IMAGINIST LITERARY PRIZE
BLANCPAIN - MANUFACTURE DE HAUTE HORLOGERIE / BLANPAIN WATCH
FLEISHMANHILLARD SHANGHAI CHINA
D03 Use of Social & Digital Platforms
BOSCH INSTAKITCHEN VISUALISER
BOSCH / HOME APPLIANCES
GOODSTUPH Singapore SINGAPORE
G04 Social Behaviour & Cultural Insight
BOSCH INSTAKITCHEN VISUALISER
BOSCH / HOME APPLIANCES
GOODSTUPH Singapore SINGAPORE
B03 Use of Broadcast
BRINGING TWO RIVAL NATIONS TOGETHER OVER A DIFFERENT 'CUP'
BROOKE BOND RED LABEL / TEA
MINDSHARE Mumbai INDIA
E02 Sponsorship & Brand Partnership
RECORD BREAKING FUEL
CALTEX / FUEL
VMLY&R ASIA Singapore SINGAPORE
A05 Automotive
RECORD BREAKING FUEL
CALTEX / FUEL
VMLY&R ASIA Singapore SINGAPORE