Title Brand Product / Service Entrant Company Location Production Company Location Award
A14 Innovation in Entertainment
MIND RACER
DEAKIN UNIVERSITY / DEAKIN UNIVERSITY
HARDHAT Melbourne AUSTRALIA HARDHAT Melbourne / BOOM STUDIOS Melbourne AUSTRALIA
A08 Live Brand Experience
MIND RACER
DEAKIN UNIVERSITY / DEAKIN UNIVERSITY
HARDHAT Melbourne AUSTRALIA HARDHAT Melbourne / BOOM STUDIOS Melbourne AUSTRALIA
A01 Fiction & Non-Fiction Film: Up to 5 minutes
THE HOUSEKEEPER IN YOUR BRAIN
TENCENT / TENCENT
HAVAS TAIWAN TAIPEI GREATLAND FILMS Taipei TAIPEI
A07 Use of Talent
LENDING VOICE TO THE SILENCED
POWER PLANT CINEMA / POWER PLANT CINEMA
VMLY&R PHILIPPINES Taguig City THE PHILIPPINES LOUDBOX STUDIOS Makati City / MAKINA PRODUCTIONS Makati City THE PHILIPPINES
A02 Fiction & Non-Fiction Film: 5-30 minutes
FROM MATE TO MATE
HUAWEI CONSUMER BUSINESS GROUP THAILAND / HUAWEI
J. WALTER THOMPSON BANGKOK THAILAND HAPPY ENDING FILM Bangkok THAILAND
B02 Sports: Live Experience
UBER EATS AUSTRALIAN OPEN AMBUSH
UBER / UBER EATS
SPECIAL GROUP Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney AUSTRALIA
Bronze Spike
B04 Excellence in Brand Integration & Sponsorship / Partnership
UBER EATS AUSTRALIAN OPEN AMBUSH
UBER / UBER EATS
SPECIAL GROUP Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney AUSTRALIA
Bronze Spike
A13 Excellence in Partnerships
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
A06 Co-Creation & User Generated Content
VOICE OF HUNGER
SWIGGY / FOOD DELIVERY
DENTSU WEBCHUTNEY Bangalore INDIA DENTSU WEBCHUTNEY Bangalore / DOT DOT BOOM Bengaluru INDIA
Gold Spike
A12 Excellence in Audience Engagement & Distribution Strategy
LET’S KRAKEN THE WORLD
OISHI / FOOD
J. WALTER THOMPSON Shanghai CHINA FEATURE WORKS Shanghai / ALL AWARDS Lisbon CHINA / PORTUGAL
A09 Branded Games
MISSION ENLIGHTENING
TENCENT FOUDATION / TENCENT FOUNDATION
HYLINK DIGITAL SOLUTIONS Guangzhou CHINA HYLINK DIGITAL SOLUTIONS Guangzhou CHINA
Short List
A05 Audio Content
I'M DRINKING IT FOR YOU
DB BREWERIES / DB BREWERIES
COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Silver Spike
B06 Sports for Good
THE MOST CHALLENGING PINGPONG TABLE
JAPAN PARA TABLE TENNIS ASSOCIATION / PARA PINGPONG TABLE
TBWA\HAKUHODO INC. Tokyo JAPAN NOMAD TOKYO, LLC / QUANTUM Tokyo JAPAN
Bronze Spike
B01 Sports: Film, Series & Audio
START YOUR IMPOSSIBLE
TOYOTA MOTOR CORPORATION / CORPORATE BRAND
DENTSU INC. Tokyo / SAATCHI & SAATCHI LA JAPAN REJELL Hamburg / ENGINE FILM Tokyo GERMANY / JAPAN
A10 Use of Digital & Social
SYMPATHETIC ARENA PROJECT
NTT DOCOMO, INC. / NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY
DENTSU INC. Tokyo JAPAN ELEVENPLAY Tokyo / RHIZOMATIKS Tokyo JAPAN
B03 Sports: Digital, Social & Emerging Tech
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A11 Excellence in Brand or Product Integration into Existing Content
MAKE IT A RUNWAY
TOMMY HILFIGER / MAKE IT A RUNWAY
PVH JAPAN LTD. Tokyo / ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
A03 Fiction & Non-Fiction Film: Over 30 minutes
MORE THAN LIKES
SOFTBANK CORP. / Y!MOBILE
HAKUHODO KETTLE INC Tokyo / HAKUHODO INC. Tokyo JAPAN AOI PRO. INC. Tokyo / BABEL LABEL Tokyo JAPAN
Bronze Spike
B05 Excellence in Audience Targeting or Distribution Strategy
A TEAM FOR 3992 CITIES
GENERAL MILLS / PILLSBURY COOKIE CAKE
LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
B03 Sports: Digital, Social & Emerging Tech
FACE RACE
NEC CORPORATION / FACIAL RECOGNITION TECHNOLOGY
DENTSU INC. Tokyo JAPAN WORLD YURU SPORTS ASSOCIATION Tokyo JAPAN
A03 Fiction & Non-Fiction Film: Over 30 minutes
STORIES OF AMBITION
JLL / REAL ESTATE
MKTG SINGAPORE / THE PRECINCT Sydney AUSTRALIA THE PRECINCT Sydney AUSTRALIA
A10 Use of Digital & Social
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A11 Excellence in Brand or Product Integration into Existing Content
RAP WITHOUT STOPPING,HAPPY NOT LATE——MEITUANWAIMAI PLAY IP CROSS-BORDER MARKETIN
MEITUANWAIMAI / MEITUANWAIMAI
IQIYI Beijing CHINA IQIYI Beijing CHINA
A09 Branded Games
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
B06 Sports for Good
START YOUR IMPOSSIBLE
TOYOTA MOTOR CORPORATION / CORPORATE BRAND
DENTSU INC. Tokyo / SAATCHI & SAATCHI LA JAPAN REJELL Hamburg / ENGINE FILM Tokyo GERMANY / JAPAN
B01 Sports: Film, Series & Audio
UNFINISHED GAMES
NOMURA HOLDINGS, INC. / TOKYO 2020 OLYMPIC AND PARALYMPIC GAMES GOLD SECURITIES PARTNER
ENJIN Tokyo JAPAN TAIYO KIKAKU CO., LTD. Tokyo JAPAN
A05 Audio Content
A SINGING MASTERPIECE
THE PALACE MUSEUM / QQ MUSIC
TENCENT Shenzhen CHINA TREEDOM Shenzhen CHINA
A12 Excellence in Audience Engagement & Distribution Strategy
CODE NAME: URI
TRIGGER HAPPY / URI: THE SURGICAL STRIKE, THE FILM
DENTSU WEBCHUTNEY Mumbai INDIA LONGSHOT FLIMS Mumbai INDIA
Gold Spike
A06 Co-Creation & User Generated Content
PAY BACK THE LOVE
HOTAI INSURANCE / CAR INSURANCE
DENTSU TAIWAN Taipei City TAIPEI HAPPIEST FILM Taipei TAIPEI
B02 Sports: Live Experience
SWANS FLASH FABRIC: HELPING FOOTBALL FANS GET HOME SAFELY
QBE / SYDNEY SWANS PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
B04 Excellence in Brand Integration & Sponsorship / Partnership
SWANS FLASH FABRIC: HELPING FOOTBALL FANS GET HOME SAFELY
QBE / SYDNEY SWANS PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
A08 Live Brand Experience
SUPER AIR DOWN DRONE ATTACK
YOUNGONE OUTDOOR CORP / THE NORTH FACE / SUPER AIR DOWN JACKET
INNORED Seoul SOUTH KOREA SPACE MONSTER CONTENTS Seoul SOUTH KOREA
Short List
A13 Excellence in Partnerships
UBER EATS AUSTRALIAN OPEN AMBUSH
UBER / UBER EATS
SPECIAL GROUP Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney AUSTRALIA
Short List
A07 Use of Talent
GOOD NIGHT PAOLA
MIDEA / MIDEA AIR CONDITIONER
J. WALTER THOMPSON BANGKOK THAILAND HOUSETON FILMS BANGKOK / CINE DIGITAL SOUND Bangkok THAILAND
A02 Fiction & Non-Fiction Film: 5-30 minutes
I DON’T WANT TO SELL A CAR TO YOU
TANGECHE / SOUCHE.COM / TANGECHE
W Shanghai CHINA YUAN YUAN PRODUCTION Taipei TAIPEI
A01 Fiction & Non-Fiction Film: Up to 5 minutes
FACE/OFF
KASIKORNBANK PUBLIC COMPANY LIMITED / K PLUS
GREYNJ UNITED Bangkok THAILAND HUB HO HIN BANGKOK THAILAND
A14 Innovation in Entertainment
ART IMMERSION TECHNOLOGY
NIKKEI, INC. / PIERRE BONNARD ART EXHIBITION
NIKKEI INC. Tokyo JAPAN NIKKEI INC. Tokyo JAPAN
A07 Use of Talent
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
A01 Fiction & Non-Fiction Film: Up to 5 minutes
YOUR BABY'S DREAM NEVER STOPS WITH PAMPERS
P&G / PAMPERS
SERVICEPLAN GERMANY Munich / SERVICEPLAN KOREA Seoul SOUTH KOREA SERVICEPLAN UKRAINE Kiev / MASSIVE MUSIC Tokyo UKRAINE / JAPAN
A02 Fiction & Non-Fiction Film: 5-30 minutes
HOUSE OF LITTLE MOMENTS - BEARY SORRY BIRTHDAY
UNI PRESIDENT / UNI NOODLE
ADK TAIWAN Taipei City TAIPEI INNOVATE FILMS Taipei TAIPEI
A06 Co-Creation & User Generated Content
SAMURAI AVATAR
ALL NIPPON AIRWAYS / IS JAPAN COOL?
ENJIN Tokyo JAPAN BIRDMAN Tokyo JAPAN
A08 Live Brand Experience
SHARE THE MOMENT
NTT DOCOMO, INC. / NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY
DENTSU INC. Tokyo JAPAN ELEVENPLAY Tokyo / RHIZOMATIKS Tokyo JAPAN
A14 Innovation in Entertainment
SHARE THE MOMENT
NTT DOCOMO, INC. / NTT DOCOMO 5G MOBILE NETWORK TECHNOLOGY
DENTSU INC. Tokyo JAPAN ELEVENPLAY Tokyo / RHIZOMATIKS Tokyo JAPAN
B02 Sports: Live Experience
THE THREE-POINTED-STAR COURT
MERCEDES-BENZ / MERCEDES-BENZ TAIWAN / C-CLASS
LEO BURNETT TAIWAN Taipei TAIPEI
A11 Excellence in Brand or Product Integration into Existing Content
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
A09 Branded Games
L05T
LOTTO NEW ZEALAND / POWERBALL
DDB NEW ZEALAND Auckland NEW ZEALAND BLOCKHEAD VFX Auckland / SCOUNDREL Sydney NEW ZEALAND / AUSTRALIA
Silver Spike
A12 Excellence in Audience Engagement & Distribution Strategy
MAKE IT A RUNWAY
TOMMY HILFIGER / MAKE IT A RUNWAY
PVH JAPAN LTD. Tokyo / ADK CREATIVE ONE Tokyo JAPAN GEEK PICTURES Tokyo / GEEK SIGHT Tokyo JAPAN
Short List
A13 Excellence in Partnerships
EXTRA SUPPORT ACTS
WRIGLEY'S EXTRA / WRIGLEY'S EXTRA CHEWING GUM
CLEMENGER BBDO SYDNEY AUSTRALIA MILKMONEY Sydney AUSTRALIA
B01 Sports: Film, Series & Audio
GO MATILDAS: DRIVING SUPPORT TO THE FIFA WOMEN'S WORLD CUP
HYUNDAI / MATILDAS PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
B04 Excellence in Brand Integration & Sponsorship / Partnership
GOOGLE TRANSLATE - THE AI HOST OF ASIAN GAMES 2018
GOOGLE / GOOGLE TRANSLATE
TOASTER LIMITED SINGAPORE BRANCH SINGAPORE TOASTER LIMITED SINGAPORE BRANCH SINGAPORE
Short List