Title Brand Product / Service Entrant Company Location Production Company Location Award
A12 Excellence in Audience Engagement & Distribution Strategy
LET’S KRAKEN THE WORLD
OISHI / FOOD
J. WALTER THOMPSON Shanghai CHINA FEATURE WORKS Shanghai / ALL AWARDS Lisbon CHINA / PORTUGAL
A01 Fiction & Non-Fiction Film: Up to 5 minutes
LET’S KRAKEN THE WORLD
OISHI / FOOD
J. WALTER THOMPSON Shanghai CHINA FEATURE WORKS Shanghai / ALL AWARDS Lisbon CHINA / PORTUGAL
B03 Sports: Digital, Social & Emerging Tech
FACE RACE
NEC CORPORATION / FACIAL RECOGNITION TECHNOLOGY
DENTSU INC. Tokyo JAPAN WORLD YURU SPORTS ASSOCIATION Tokyo JAPAN
A08 Live Brand Experience
MIND RACER
DEAKIN UNIVERSITY / DEAKIN UNIVERSITY
HARDHAT Melbourne AUSTRALIA HARDHAT Melbourne / BOOM STUDIOS Melbourne AUSTRALIA
A14 Innovation in Entertainment
MIND RACER
DEAKIN UNIVERSITY / DEAKIN UNIVERSITY
HARDHAT Melbourne AUSTRALIA HARDHAT Melbourne / BOOM STUDIOS Melbourne AUSTRALIA
A05 Audio Content
I'M DRINKING IT FOR YOU
DB BREWERIES / DB BREWERIES
COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Silver Spike
A01 Fiction & Non-Fiction Film: Up to 5 minutes
THE BARBERSHOP GIRLS - SHAVING STEREOTYPES
GILLETTE/P&G / CSR
GREY INDIA Mumbai INDIA TOWNHOUSE PRODUCTIONS Mumbai INDIA
Bronze Spike
B02 Sports: Live Experience
MTV BEATS - CRICKET MEIN HAI BEAT
MTV BEATS / CRICKET MEIN HAI BEAT
REPINDIA New Delhi INDIA VIACOM 18 MEDIA Mumbai INDIA
A02 Fiction & Non-Fiction Film: 5-30 minutes
THE TRANSLATOR
JULIE'S / CREAM BISCUITS/CRACKERS
GOVT Singapore SINGAPORE WAKEUP RABBIT Bangkok THAILAND
Grand Prix
B06 Sports for Good
START YOUR IMPOSSIBLE
TOYOTA MOTOR CORPORATION / CORPORATE BRAND
DENTSU INC. Tokyo / SAATCHI & SAATCHI LA JAPAN REJELL Hamburg / ENGINE FILM Tokyo GERMANY / JAPAN
B01 Sports: Film, Series & Audio
START YOUR IMPOSSIBLE
TOYOTA MOTOR CORPORATION / CORPORATE BRAND
DENTSU INC. Tokyo / SAATCHI & SAATCHI LA JAPAN REJELL Hamburg / ENGINE FILM Tokyo GERMANY / JAPAN
A01 Fiction & Non-Fiction Film: Up to 5 minutes
THE FACELESS STAR
SUNTORY BEVERAGE & FOOD LIMITED / COFFEE BOSS
DENTSU INC. Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
WORK BY HEART
SUNTORY BEVERAGE & FOOD LIMITED / COFFEE BOSS
DENTSU INC. Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
A02 Fiction & Non-Fiction Film: 5-30 minutes
THE STRONGEST LOVE
TUNG HO STEEL / CNS SN400YB STEEL
DENTSU TAIWAN Taipei City TAIPEI DN PICTURES Taipei TAIPEI
SAVOR WHILE IT LASTS
7-ELEVEN TAIWAN / CITY CAFE
ADK TAIWAN Taipei City TAIPEI BLUE MOON FILMS Taipei TAIPEI
A14 Innovation in Entertainment
SOUND OF A NATION
CIMB BANK / CIMB SOUND OF A NATION
GEOMETRY GLOBAL KUALA LUMPUR Kuala Lumpur MALAYSIA RESERVE TANK SDN. BHD Kuala Lumpur MALAYSIA
A09 Branded Games
CF&361° GUN SHOES
TENCENT / CF CROSSFIRE
DOTWELL Shenzhen CHINA DOTWELL Shenzhen CHINA
A01 Fiction & Non-Fiction Film: Up to 5 minutes
CETAPHIL: KEEP WHAT MATTERS, LOSE THE REST
GALDERMA THAILAND / CETAPHIL
BONSEY JADEN THAILAND Bangkok / BONSEY JADEN THAILAND Bangkok THAILAND BONSEY JADEN THAILAND Bangkok / BONSEY JADEN THAILAND Bangkok THAILAND
B02 Sports: Live Experience
THE THREE-POINTED-STAR COURT
MERCEDES-BENZ / MERCEDES-BENZ TAIWAN / C-CLASS
LEO BURNETT TAIWAN Taipei TAIPEI
A08 Live Brand Experience
THE THREE-POINTED-STAR COURT
MERCEDES-BENZ / MERCEDES-BENZ TAIWAN / C-CLASS
LEO BURNETT TAIWAN Taipei TAIPEI
A06 Co-Creation & User Generated Content
PAY BACK THE LOVE
HOTAI INSURANCE / CAR INSURANCE
DENTSU TAIWAN Taipei City TAIPEI HAPPIEST FILM Taipei TAIPEI
B01 Sports: Film, Series & Audio
LOCAL MARKETING CAMPAIGN THAILAND
BUNDESLIGA INTERNATIONAL GMBH / BUNDESLIGA FOOTBALL GAMES/LOCAL THAI FOOTBALL LEGEND, WHITTAYA LAOHAKUL
BUNDESLIGA INTERNATIONAL GMBH Singapore / DFL DIGITAL SPORTS Cologne SINGAPORE BUNDESLIGA INTERNATIONAL GMBH Singapore / DFL DIGITAL SPORTS Cologne SINGAPORE / GERMANY
LOCAL MARKETING CAMPAIGN JAPAN
DFL DEUTSCHE FUßBALL LIGA GMBH / BUNDESLIGA FOOTBALL GAMES/JAPANESE FOOTBALLER, YUYA OSAKO
BUNDESLIGA INTERNATIONAL GMBH Singapore / DFL DIGITAL SPORTS Cologne SINGAPORE BRICK LANE FILMS LTD. London UNITED KINGDOM
FAIMTB TRAILER ASIA
DFL DEUTSCHE FUßBALL LIGA GMBH / BUNDESLIGA FOOTBALL GAMES
BUNDESLIGA INTERNATIONAL GMBH Singapore / DFL DIGITAL SPORTS Cologne SINGAPORE TIM TSCHIERSCH Hamburg / TEAMGEISTER MEDIAPRODUCTION GMBH Hamburg GERMANY
A02 Fiction & Non-Fiction Film: 5-30 minutes
TIME WILL TELL
SCHRODERS TAIWAN / BRAND IMAGE
DENTSU TAIWAN Taipei City TAIPEI GOOD NEWS PRODUCTION Taipei TAIPEI
A01 Fiction & Non-Fiction Film: Up to 5 minutes
REFRESHER COURSE
SC JOHNSON / BRAND CAMPAIGN
OGILVY JAPAN Tokyo JAPAN GUNSROCK Tokyo JAPAN
Short List
ORGAN COMMERCIALS
NHK EDUCATIONAL / BODYPEDIA
DENTSU INC. Tokyo / PARTY Tokyo JAPAN GEEK PICTURES Tokyo JAPAN
B06 Sports for Good
BELT & ROAD RELAY: ONE BELT, ONE ROAD, ONE RELAY AND A WORLD OF DIFFERENCE
STANDARD CHARTERED BANK / BELT & ROAD
OCTAGON Singapore UNITED KINGDOM MILKMONEY Sydney AUSTRALIA
B01 Sports: Film, Series & Audio
BELO TENNIS
INTELLIGENT SKINCARE INC. (BELO) / BELO ESSENTIALS
DENTSU JAYME SYFU Makati City THE PHILIPPINES
B04 Excellence in Brand Integration & Sponsorship / Partnership
RUGBY ART SCRUM
MITSUBISHI ESTATE CO., LTD. / ART EVENT
QUARAS Tokyo JAPAN SHARE INC. Tokyo JAPAN
A02 Fiction & Non-Fiction Film: 5-30 minutes
THE BUCKET
APPLE / APPLE
TBWA\MEDIA ARTS LAB Shanghai CHINA
Bronze Spike
A07 Use of Talent
STOP DOWRYMONGERING
UN WOMEN / ANTI-DOWRY
BBDO PAKISTAN Lahore PAKISTAN
Short List
A06 Co-Creation & User Generated Content
COMICSTAAN
AMAZON PRIME VIDEO / AMAZON PRIME ORIGINAL SHOW LAUNCH
FACEBOOK CREATIVE SHOP Gurugram INDIA PIVOTROOTS DIGITAL Mumbai / SOCHEERS Mumbai INDIA
A08 Live Brand Experience
THE DYSTOPIA EXPERIENCE
SONY MUSIC ENTERTAINMENT / AMAZARASHI
SIX Tokyo / HAKUHODO INC. Tokyo JAPAN EPOCH Tokyo / FT Tokyo JAPAN
Short List
A07 Use of Talent
AIRASIA HOLIDAY QUICKIES
AIRASIA / AIRASIA FLIGHT EXPERIENCE, DESTINATION ACTIVITIES
UM Singapore / MEDIACORP Singapore SINGAPORE MEDIACORP Singapore SINGAPORE
A10 Use of Digital & Social
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
A07 Use of Talent
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze Spike
B04 Excellence in Brand Integration & Sponsorship / Partnership
REALESTATE.COM.AU: THE OTHER SATURDAY GAME
REA GROUP / AFL PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
B02 Sports: Live Experience
THE AWAY ARMBAND
LAGARDÈRE SPORTS / AFF SUZUKI CUP 2018
IRIS SINGAPORE SINGAPORE IRIS SINGAPORE SINGAPORE
B03 Sports: Digital, Social & Emerging Tech
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A10 Use of Digital & Social
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A06 Co-Creation & User Generated Content
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
B04 Excellence in Brand Integration & Sponsorship / Partnership
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
STORIES OF AMBITION
JLL / ACHIEVE AMBITIONS
MKTG SINGAPORE SINGAPORE ISOBAR Singapore / GYRO Singapore SINGAPORE
A07 Use of Talent
STORIES OF AMBITION
JLL / ACHIEVE AMBITIONS
MKTG SINGAPORE SINGAPORE ISOBAR Singapore / GYRO Singapore SINGAPORE
A08 Live Brand Experience
WE MAKE EVERYTHING REAL
KOREA TELECOM / 5G
KT GROUP HOPE SHARING FOUNDATION Seoul SOUTH KOREA INTERBLUE COMMUNICATION Seoul SOUTH KOREA
A13 Excellence in Partnerships
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
A07 Use of Talent
THE WORLD'S FASTEST BAND
STARHUB / 4G MOBILE NETWORK
BLKJ Singapore SINGAPORE BLKJ Singapore / ABUNDANT PRODUCTIONS Singapore SINGAPORE
A06 Co-Creation & User Generated Content
#BPM100 DANCE PROJECT
JAPANESE RED CROSS SOCIETY, BYTEDANCE KK / #BPM100 DANCE PROJECT
TBWA\HAKUHODO INC. Tokyo / BYTEDANCE KK Tokyo JAPAN TBWA\HAKUHODO INC. Tokyo / DISCO Tokyo JAPAN
Silver Spike
A11 Excellence in Brand or Product Integration into Existing Content
NEWSPAPER OF FATE
TV ASAHI CORPORATION / "YOUR NAME." TERRESTRIAL TELEVISION BROADCAST
DENTSU INC. Tokyo JAPAN COMIX WAVE FILMS INC. Tokyo / TAKI CORPORATION Tokyo JAPAN