Title Brand Product / Service Entrant Company Location Production Company Location Award
A05 Audio Content
I'M DRINKING IT FOR YOU
DB BREWERIES / DB BREWERIES
COLENSO BBDO Auckland NEW ZEALAND SWEETSHOP Auckland / LIQUID STUDIOS Auckland NEW ZEALAND
Silver Spike
A01 Fiction & Non-Fiction Film: Up to 5 minutes
IF TOMORROW GEN Y RULES
TMRW BY UOB / TMRW
RABBIT'S TALE Bangkok THAILAND FACTORY01 Bangkok THAILAND
A14 Innovation in Entertainment
IDEAL LIFE WITH RED
RED / IDEAL LIFE WITH RED SHORT VIDEO SERIES
IQIYI Shanghai CHINA
A07 Use of Talent
ICONIQ: EXPERIENCE TOMORROW'S WORLD OF MOBILITY TODAY
ICONIQ / ICONIQ ELECTRIC VEHICLES
FREEMANXP Shanghai CHINA FREEMANXP Shanghai CHINA
A02 Fiction & Non-Fiction Film: 5-30 minutes
I DON’T WANT TO SELL A CAR TO YOU
TANGECHE / SOUCHE.COM / TANGECHE
W Shanghai CHINA YUAN YUAN PRODUCTION Taipei TAIPEI
A12 Excellence in Audience Engagement & Distribution Strategy
HUNGER BATTLE
SNICKERS / HUNGER BAR
BBDO TAIWAN Taipei City TAIPEI
A02 Fiction & Non-Fiction Film: 5-30 minutes
HOUSE OF LITTLE MOMENTS - TRIPLE CHOP MINCED PORK NOODLES
UNI PRESIDENT / UNI NOODLE
ADK TAIWAN Taipei City TAIPEI INNOVATE FILMS Taipei TAIPEI
HOUSE OF LITTLE MOMENTS - BEARY SORRY BIRTHDAY
UNI PRESIDENT / UNI NOODLE
ADK TAIWAN Taipei City TAIPEI INNOVATE FILMS Taipei TAIPEI
A01 Fiction & Non-Fiction Film: Up to 5 minutes
HONDA "ORIGAMI"
HONDA MOTOR CO., LTD. / HONDA
CYBERAGENT Tokyo JAPAN NIBAN-KOBO PRODUCTIONS Tokyo JAPAN
B04 Excellence in Brand Integration & Sponsorship / Partnership
GOOGLE TRANSLATE - THE AI HOST OF ASIAN GAMES 2018
GOOGLE / GOOGLE TRANSLATE
TOASTER LIMITED SINGAPORE BRANCH SINGAPORE TOASTER LIMITED SINGAPORE BRANCH SINGAPORE
Short List
B02 Sports: Live Experience
GOOGLE TRANSLATE - THE AI HOST OF ASIAN GAMES 2018
GOOGLE / GOOGLE TRANSLATE
TOASTER LIMITED SINGAPORE BRANCH SINGAPORE TOASTER LIMITED SINGAPORE BRANCH SINGAPORE
A07 Use of Talent
GOOD NIGHT PAOLA
MIDEA / MIDEA AIR CONDITIONER
J. WALTER THOMPSON BANGKOK THAILAND HOUSETON FILMS BANGKOK / CINE DIGITAL SOUND Bangkok THAILAND
B04 Excellence in Brand Integration & Sponsorship / Partnership
GO MATILDAS: DRIVING SUPPORT TO THE FIFA WOMEN'S WORLD CUP
HYUNDAI / MATILDAS PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
B01 Sports: Film, Series & Audio
GO MATILDAS: DRIVING SUPPORT TO THE FIFA WOMEN'S WORLD CUP
HYUNDAI / MATILDAS PARTNERSHIP
OCTAGON Sydney AUSTRALIA MILKMONEY Sydney AUSTRALIA
A02 Fiction & Non-Fiction Film: 5-30 minutes
FROM MATE TO MATE
HUAWEI CONSUMER BUSINESS GROUP THAILAND / HUAWEI
J. WALTER THOMPSON BANGKOK THAILAND HAPPY ENDING FILM Bangkok THAILAND
A01 Fiction & Non-Fiction Film: Up to 5 minutes
FISH FLOPS
SIAM COMMERCIAL BANK / MAE MANEE SRI ONLINE
WOLF BANGKOK THAILAND SUNETA HOUSE Bangkok THAILAND
B01 Sports: Film, Series & Audio
FAIMTB TRAILER ASIA
DFL DEUTSCHE FUßBALL LIGA GMBH / BUNDESLIGA FOOTBALL GAMES
BUNDESLIGA INTERNATIONAL GMBH Singapore / DFL DIGITAL SPORTS Cologne SINGAPORE TIM TSCHIERSCH Hamburg / TEAMGEISTER MEDIAPRODUCTION GMBH Hamburg GERMANY
A01 Fiction & Non-Fiction Film: Up to 5 minutes
FACE/OFF
KASIKORNBANK PUBLIC COMPANY LIMITED / K PLUS
GREYNJ UNITED Bangkok THAILAND HUB HO HIN BANGKOK THAILAND
B03 Sports: Digital, Social & Emerging Tech
FACE RACE
NEC CORPORATION / FACIAL RECOGNITION TECHNOLOGY
DENTSU INC. Tokyo JAPAN WORLD YURU SPORTS ASSOCIATION Tokyo JAPAN
A13 Excellence in Partnerships
EXTRA SUPPORT ACTS
WRIGLEY'S EXTRA / WRIGLEY'S EXTRA CHEWING GUM
CLEMENGER BBDO SYDNEY AUSTRALIA MILKMONEY Sydney AUSTRALIA
A09 Branded Games
ESCAPE FROM A MYSTERIOUS KANJI CAVE.
THE JAPAN KANJI APTITUDE TESTING FOUNDATION / THE “JAPAN KANJI APTITUDE TEST”
DAIKO ADVERTISING Osaka JAPAN SCRAP Tokyo JAPAN
A08 Live Brand Experience
DRUNK PRANK DELIVERY
HECATE / HECATE
CHERRY Tokyo JAPAN BRAVO Tokyo / KAIBUTSU Tokyo JAPAN
A06 Co-Creation & User Generated Content
COMICSTAAN
AMAZON PRIME VIDEO / AMAZON PRIME ORIGINAL SHOW LAUNCH
FACEBOOK CREATIVE SHOP Gurugram INDIA PIVOTROOTS DIGITAL Mumbai / SOCHEERS Mumbai INDIA
A12 Excellence in Audience Engagement & Distribution Strategy
CODE NAME: URI
TRIGGER HAPPY / URI: THE SURGICAL STRIKE, THE FILM
DENTSU WEBCHUTNEY Mumbai INDIA LONGSHOT FLIMS Mumbai INDIA
Gold Spike
A07 Use of Talent
CODE NAME: URI
TRIGGER HAPPY / URI: THE SURGICAL STRIKE, THE FILM
DENTSU WEBCHUTNEY Mumbai INDIA LONGSHOT FLIMS Mumbai INDIA
Bronze Spike
A09 Branded Games
CF&361° GUN SHOES
TENCENT / CF CROSSFIRE
DOTWELL Shenzhen CHINA DOTWELL Shenzhen CHINA
A01 Fiction & Non-Fiction Film: Up to 5 minutes
CETAPHIL: KEEP WHAT MATTERS, LOSE THE REST
GALDERMA THAILAND / CETAPHIL
BONSEY JADEN THAILAND Bangkok / BONSEY JADEN THAILAND Bangkok THAILAND BONSEY JADEN THAILAND Bangkok / BONSEY JADEN THAILAND Bangkok THAILAND
A10 Use of Digital & Social
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
A07 Use of Talent
BRING ON WINTER
AIR NEW ZEALAND / AIR NEW ZEALAND
HOST/HAVAS Sydney AUSTRALIA HOST/HAVAS Sydney AUSTRALIA
Bronze Spike
A10 Use of Digital & Social
BOSSY-TALK DETECTOR
YOHO BREWING / YOHO BREWING
DENTSU INC. Tokyo / DENTSU DIGITAL INC. Tokyo JAPAN NORTHSHORE INC Tokyo / KAIBUTSU Tokyo JAPAN
A01 Fiction & Non-Fiction Film: Up to 5 minutes
BITTU, THE 75-YEAR-OLD STUDENT
PROCTER AND GAMBLE / P&G SHIKSHA
LEO BURNETT INDIA Mumbai INDIA RED ICE FILMS Mumbai INDIA
Short List
A02 Fiction & Non-Fiction Film: 5-30 minutes
BERBEDA BERSAMA
TOKOPEDIA / TOKOPEDIA
FLOCK Jakarta INDONESIA THINK TANK INDONESIA Jakarta INDONESIA
B06 Sports for Good
BELT & ROAD RELAY: ONE BELT, ONE ROAD, ONE RELAY AND A WORLD OF DIFFERENCE
STANDARD CHARTERED BANK / BELT & ROAD
OCTAGON Singapore UNITED KINGDOM MILKMONEY Sydney AUSTRALIA
B01 Sports: Film, Series & Audio
BELO TENNIS
INTELLIGENT SKINCARE INC. (BELO) / BELO ESSENTIALS
DENTSU JAYME SYFU Makati City THE PHILIPPINES
A13 Excellence in Partnerships
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
A11 Excellence in Brand or Product Integration into Existing Content
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
A09 Branded Games
BACK2LIFE
SAMSUNG / SOCIAL RESPONSIBILITY PROJECT
CHEIL PENGTAI Beijing CHINA BIGFISH Beijing CHINA
Short List
A14 Innovation in Entertainment
ART IMMERSION TECHNOLOGY
NIKKEI, INC. / PIERRE BONNARD ART EXHIBITION
NIKKEI INC. Tokyo JAPAN NIKKEI INC. Tokyo JAPAN
A07 Use of Talent
AIRASIA HOLIDAY QUICKIES
AIRASIA / AIRASIA FLIGHT EXPERIENCE, DESTINATION ACTIVITIES
UM Singapore / MEDIACORP Singapore SINGAPORE MEDIACORP Singapore SINGAPORE
B03 Sports: Digital, Social & Emerging Tech
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A10 Use of Digital & Social
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
A06 Co-Creation & User Generated Content
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
B04 Excellence in Brand Integration & Sponsorship / Partnership
ADIDAS Z.N.E.
ADIDAS CHINA / ADIDAS ATHLETICS Z.N.E
TBWA\SHANGHAI CHINA BUCK Sydney AUSTRALIA
B06 Sports for Good
A TEAM OF ONE
TENCENT, CHINA ORGAN DONATION / ORGAN DONATION
LOONG Beijing CHINA FILMPLEXE PRODUCTION HOUSE Beijing CHINA
B05 Excellence in Audience Targeting or Distribution Strategy
A TEAM FOR 3992 CITIES
GENERAL MILLS / PILLSBURY COOKIE CAKE
LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
B04 Excellence in Brand Integration & Sponsorship / Partnership
A TEAM FOR 3992 CITIES
GENERAL MILLS / PILLSBURY COOKIE CAKE
LEO BURNETT INDIA Mumbai INDIA PRODIGIOUS INDIA Mumbai INDIA
A05 Audio Content
A SINGING MASTERPIECE
THE PALACE MUSEUM / QQ MUSIC
TENCENT Shenzhen CHINA TREEDOM Shenzhen CHINA
A07 Use of Talent
#SUBTLYSPONSOREDPOST
SAMSUNG/ SAMSUNG AUSTRALIA / SAMSUNG A SERIES
LEO BURNETT SYDNEY AUSTRALIA PRODIGIOUS Sydney AUSTRALIA
Short List
A11 Excellence in Brand or Product Integration into Existing Content
#BRINGIDOLSBACK
MARS / SNICKERS
BBDO JAPAN Tokyo JAPAN 1-10DESIGN Tokyo JAPAN
A06 Co-Creation & User Generated Content
#BPM100 DANCE PROJECT
JAPANESE RED CROSS SOCIETY, BYTEDANCE KK / #BPM100 DANCE PROJECT
TBWA\HAKUHODO INC. Tokyo / BYTEDANCE KK Tokyo JAPAN TBWA\HAKUHODO INC. Tokyo / DISCO Tokyo JAPAN
Silver Spike