| Title | UNMUTE |
| Brand | MOVEMBER |
| Product / Service | SUICIDE PREVENTION |
| Category | B02. Non-profit Foundation-led Education & Awareness |
| Entrant | CUMMINS & PARTNERS Melbourne, AUSTRALIA |
| Idea Creation | CUMMINS & PARTNERS Melbourne, AUSTRALIA |
| Production | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| Sean Cummins | Cummins&Partners | Global CEO |
| Doogie Chapman | Cummins&Partners | Creative Director |
| Adam Slater | Cummins&Partners | Copywriter |
| Connor Beaver | Cummins&Partners | Art Director |
| Chris Moore | Cummins&Partners | Head of Broadcast Production |
| Johnny Corpuz | Cummins&Partners | Strategy Director, Connection |
| Lauren Peat | Cummins&Partners | Senior Integration Manager |
| Zac Martin | Cummins&Partners | Digital Strategist |
| Georgia Pedersen | Cummins&Partners | Digital Planning Manager |
| Rachel Linacre | Cummins&Partners | Integration Manager |
| Paul Bruty | The Glue Society Studios | Director |
| Michael Ritchie | Revolver/Will O'Rourke | Managing Director/Executive Producer |
| Josh Mullens | Revolver/Will O'Rourke | Executive Producer/Head of Project |
| Jasmin Helliar | Revolver/Will O'Rourke | Producer |
| Isabella Vitelli | Revolver/Will O'Rourke | Producer |
| Jason White | Revolver/Will O'Rourke | Director of Photography |
| Luke Crethar | The Glue Society Studios | Editor |
| Scott Stirling | The Glue Society Studios | Colourist/Online Editor |
The film opens with a man explaining how to fix a bike tyre. His dialogue is accompanied by subtitles on the screen. To those reading the subtitles, he appears to be down-to-earth and easy-going guy, who's simply guiding us through a trick that we might find useful. After a short while, a message appears, asking the viewer to unmute the video and listen to the man, rather than just reading the subtitles. The film continues to play, however with the audio on, its now clear that he wasn't explaining a helpful tip at all. He was actually asking for help.