Title | SAME FACE GIRLS |
Brand | NEC CORPORATION |
Product / Service | BIO-IDIOM |
Category | A03. Online: Fiction |
Entrant | DENTSU INC. Tokyo, JAPAN |
Idea Creation | DENTSU INC. Tokyo, JAPAN |
Production | ROBOT COMMUNICATIONS Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Yasuharu Sasaki | DENTSU INC. | Executive Creative Director |
Yukio Hashiguchi | DENTSU INC. | Creative Director/Copywriter |
Yusuke Koyanagi | DENTSU INC. | Art Director |
Kenta Isobe | DENTSU INC. | Planner |
Koyu Numata | DENTSU INC. | Copywriter |
Jun Katogi | DENTSU INC. | Creative Producer |
Daiji Tsukamoto | ROBOT COMMUNICATIONS INC. | Producer |
Shigeyuki Yamauchi | ROBOT COMMUNICATIONS INC. | Producer |
Takuya Demura | Caviar limited | Director |
Comparing the real face of the model with the face mask created by Hollywood's special makeup artist. From the many masks, NEC's biometric authentication technology can find the real face of the model instantaneously.
We’ve started this campaign from the end of March 2018 and thinking about the 1 year campaign mainly for Japanese market. We have web movie, OOH, TVCF, print ads, posters and so on.
We’ve got an evaluation from the client and the customer of the client as well. I will do the effect research soon.
Expressing facts in an easy-to-understand manner in entertainment.
With the unique movie and the strong advertisement, we appeal the NEC's technology and capabilities to the audience.