| Title | A TWIST AT EVERY TURN |
| Brand | VISIT VICTORIA |
| Product / Service | VICTORIA |
| Category | A04. Production Design / Art Direction |
| Entrant | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
| Idea Creation | CLEMENGER BBDO MELBOURNE, AUSTRALIA |
| Production | REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| James McGrath | Clemenger BBDO Melbourne | Creative Chairman |
| Russel Fox | Clemenger BBDO Melbourne | Art Director |
| Paige Prettyman | Clemenger BBDO Melbourne | Group Business Director |
| Alex Mleczko | Clemenger BBDO Melbourne | Project Director |
| Sonia von Bibra | Clemenger BBDO Melbourne | Executive Producer |
| Richard Shaw | Clemenger BBDO Melbourne | Writer |
| Michael Ritchie | Revolver/Will O'Rourke | Managing Director/Executive Producer |
| Pip Smart | Revolver/Will O'Rourke | Executive Producer |
| Ian Iveson | Revolver/Will O'Rourke | Producer |
| Gary Freedman | Revolver/Will O'Rourke | Director |
| Simon Duggan | Revolver/Will O'Rourke | Director of Photography
 |
| Steve Jones-Evans | Revolver/Will O'Rourke | Production Designer |
| Adele Flere | Revolver/Will O'Rourke | Art Director |
| Cappi Ireland | Revolver/Will O'Rourke | Wardrobe |
| Lin Parups | Revolver/Will O'Rourke | Hair/Makeup |
| Jack Hutchings | The Butchery | Editor |
| Martin Greer | The Butchery | Colourist |
| Eugene Richards | The Butchery | Online |
| The Butchery | The Butchery | Post House |
| Flagstaff/Sound Lounge | Flagstaff/Sound Lounge | Sound House |
| Harry James Angus | Level Two Music/Gaga Music | Music |
This film brings Melbourne to life using different film genres, and, just like the city, each scene transforms in tone from romantic, to artistic, to sporty through to playful, encapsulated through a stylistic treatment using various film genres to set the mood and tone. It showcases how the city can change in the blink of an eye and interconnected nature of the best Melbourne has to offer from the culinary and the curious to sporting and inspiring. This in turn create the excitement and intensity and at times, the challenges, that is so defining of Melbourne.