Title | LIVE A LITTLE FREER - SUPERHERO |
Brand | AA INSURANCE |
Product / Service | HOME, CAR & CONTENTS INSURANCE |
Category | A01. Direction |
Entrant | FINCH Sydney, AUSTRALIA |
Idea Creation | DDB NEW ZEALAND Auckland, NEW ZEALAND |
Production | FINCH Sydney, AUSTRALIA |
Production 2 | NAKATOMI Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Richard Park | AA Insurance | Head of Marketing & Distribution |
Melodie Vickars | AA Insurance | Brand, Sponsorship & Acquisition Manager |
Misha Desai | AA Insurance | Marketing Specialist |
Ben Pegler | DDB New Zealand | Creative Director |
Veronica Copestake | DDB New Zealand | Copywriter |
Julia Ferrier | DDB New Zealand | Art Director |
Samantha Royal | DDB New Zealand | Senior Agency Producer |
Kate Lines | DDB New Zealand | Lead Business Partner |
Clare Van Tiel | DDB New Zealand | Senior Business Director |
Corey Esse | FINCH | Managing Director |
Karen Bryson | FINCH | Executive Producer |
The Bobbsey Twins from Homicide | FINCH | Director |
Zoë White | N/A | DOP |
Rebekah Kelly | FINCH | Producer |
Rachel Coop | Nakatomi | Post Producer |
Tim Mauger | Nakatomi | Editor |
Andy Timms | Nakatomi | Flame Artist |
The films depict stressful situations where an insurance claim is probable. Strangely the protagonists are so carefree that they begin to sing “Born Free” by 60’s crooner Matt Monroe. It turns out that their relaxed frames of mind are a result of the comprehensive cover offered by AA Insurance.
N/A