Title | THE DANCE |
Brand | LION |
Product / Service | SPEIGHTS |
Category | A03. Casting |
Entrant | DDB NEW ZEALAND Auckland, NEW ZEALAND |
Idea Creation | DDB NEW ZEALAND Auckland, NEW ZEALAND |
Production | THE SWEET SHOP Auckland, NEW ZEALAND |
Production 2 | PERCEPTUAL ENGINEERING Auckland, NEW ZEALAND |
Production 3 | FRANKLIN RD Auckland, NEW ZEALAND |
Additional Company | LION Auckland, NEW ZEALAND |
Name | Company | Position |
---|---|---|
Damon Stapleton | DDB Group New Zealand | Chief Creative Officer |
Shane Bradnick | DDB Group New Zealand | Executive Creative Director |
Rory McKechnie | DDB Group New Zealand | Creative Director |
Zac Lancaster | DDB Group New Zealand | Senior Art Director |
Judy Thompson | DDB Group New Zealand | Executive Agency Producer |
Samantha Royal | DDB Group New Zealand | Senior TV Producer |
Jenny Travers | DDB Group New Zealand | Senior Business Director |
Michael Doolan | DDB Group New Zealand | Senior Account Manager |
Lucinda Sherborne | DDB Group New Zealand | Executive Planning Director |
Fiona King | The Sweet Shop | Executive Producer |
Larisa Tiffin | The Sweet Shop | Producer |
Steve Ayson | The Sweet Shop | Director |
Lachlan Milne | The Sweet Shop | DOP |
Simon Price | The Sweet Shop | Offline Editor |
Trish Cahill | The Sweet Shop | Grade |
Shane Taipari | Franklin Road | Sound Mix |
Jonathan Mihaljevich | Franklin Road | Music Licensing |
In this spot we follow two mates, as one teaches the other to dance after work each day. when they start they’re an awkward mess. But they stick at it, practicing their moves and discussing tactics during the day at work. Even their mates get in on the action, staying after work to sip on a beer and offer them advice with the expertise that guys like to assume they have on every subject. Getting good at dancing has become their group project, and they approach it with the same laconic attitude we’d usually see guys training for a sport. The whole time we’re left guessing as to what they’re training for, until we finally see our main character, Simon on his wedding day, as he surprises his new wife Tammy with a perfect dance routine while his mates look proudly on.