| Title | TAIPEI 101 | 
| Brand | HONG KONG AIRLINES | 
| Product / Service | DIRECT FLIGHTS | 
| Category | A10. Travel, Transport & Leisure | 
| Entrant | TBWA\HONG KONG, HONG KONG | 
| Idea Creation | TBWA\HONG KONG, HONG KONG | 
| Media Placement | MINDSHARE Hong Kong, HONG KONG | 
| Name | Company | Position | 
|---|---|---|
| NILS ANDERSSON | TBWA ASIA PACIFIC | ASIA CREATIVE PRESIDENT | 
| ESTHER WONG | TBWA Hong Kong | EXECUTIVE CREATIVE DIRECTOR | 
| JOSEPH WONG | TBWA Hong Kong | HEAD OF ART | 
| JASON PAN | TBWA Hong Kong | ASSOCIATE CREATIVE DIRECTOR | 
| MIKEY BATT | TBWA Hong Kong | COPYWRITER | 
| IRIS LAW | TBWA Hong Kong | ART DIRECTOR | 
| ARNOLD AU | TBWA Hong Kong | COPYWRITER | 
| ILLUSION BANGKOK | ILLUSION | PHOTOGRAPHER | 
| ILLUSION BANGKOK | ILLUSION | ILLUSTRATOR | 
| ILLUSION BANGKOK | ILLUSION | POST PRODUCTION | 
| JAN CHO | TBWA Hong Kong | GENERAL MANAGER | 
| JAN LEE | TBWA Hong Kong | GROUP ACCOUNT DIRECTOR | 
| CHRISTY WONG | TBWA Hong Kong | SENIOR ACCOUNT EXECUTIVE | 
| SZE LAM | TBWA Hong Kong | SENIOR ACCOUNT EXECUTIVE |