THE WORLD'S MOST LUXURIOUS BED

TitleTHE WORLD'S MOST LUXURIOUS BED
BrandNUSASIRI
Product / ServiceNUSASRIRI
CategoryC01. Corporate Image & Communication
EntrantCJ WORX Bangkok, THAILAND
Idea Creation CJ WORX Bangkok, THAILAND
Media Placement SPORE Bangkok, THAILAND
PR SPORE Bangkok, THAILAND

Credits

Name Company Position
Saharath Sawadatikom CJ WORX ECD
Jinn Powprapai CJ WORX Managing director & partner
Chawana Keeratiyutamonkul CJ WORX General manager & Strategic planning director
Teeravit Kimsatra CJ WORX Creative director
Perawich Charoenphan CJ WORX Art director
Supachai Pakdeesrisakda CJ WORX Copy writer
Jipattikal Panikbutr CJ WORX DIRECTOR OF STRATEGY AND BUSINESS SOLUTIONS
Aumpika Pusakaiw CJ WORX DIGITAL STRATEGIC PLANNER
Yurayong Rugpratum CJ WORX Business director
Anantana Lepaichit CJ WORX Account director
Natawan Panachuenvongsakul CJ WORX Account executive
Benjawan Sengtee CJ WORX Traffic

Brief Explanation

We created a story revolving around the most luxurious bed in the world, which comprises of the most valuable materials, for example, large red diamonds, golden lion head, and other precious materials. Moreover, the bed also has many functions like a hidden cane storage, adjustable mattress, and emergency IV line. This bed was made to remind people to take care of their health and think about what is truly important for them, money or health. Without good health, all the wealth can only earn you that bed, but you can change by staying at Nusasiri, a premium property brand name that emphasizes each resident’s health.

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