Title | THE WORLD'S MOST LUXURIOUS BED |
Brand | NUSASIRI |
Product / Service | NUSASRIRI |
Category | C01. Corporate Image & Communication |
Entrant | CJ WORX Bangkok, THAILAND |
Idea Creation | CJ WORX Bangkok, THAILAND |
Media Placement | SPORE Bangkok, THAILAND |
PR | SPORE Bangkok, THAILAND |
Name | Company | Position |
---|---|---|
Saharath Sawadatikom | CJ WORX | ECD |
Jinn Powprapai | CJ WORX | Managing director & partner |
Chawana Keeratiyutamonkul | CJ WORX | General manager & Strategic planning director |
Teeravit Kimsatra | CJ WORX | Creative director |
Perawich Charoenphan | CJ WORX | Art director |
Supachai Pakdeesrisakda | CJ WORX | Copy writer |
Jipattikal Panikbutr | CJ WORX | DIRECTOR OF STRATEGY AND BUSINESS SOLUTIONS |
Aumpika Pusakaiw | CJ WORX | DIGITAL STRATEGIC PLANNER |
Yurayong Rugpratum | CJ WORX | Business director |
Anantana Lepaichit | CJ WORX | Account director |
Natawan Panachuenvongsakul | CJ WORX | Account executive |
Benjawan Sengtee | CJ WORX | Traffic |
We created a story revolving around the most luxurious bed in the world, which comprises of the most valuable materials, for example, large red diamonds, golden lion head, and other precious materials. Moreover, the bed also has many functions like a hidden cane storage, adjustable mattress, and emergency IV line. This bed was made to remind people to take care of their health and think about what is truly important for them, money or health. Without good health, all the wealth can only earn you that bed, but you can change by staying at Nusasiri, a premium property brand name that emphasizes each resident’s health.