LONG LIFE VILLAGE

TitleLONG LIFE VILLAGE
ClientROHTO PHARMACEUTICAL CO., LTD.
Product / ServiceROHTO PHARMACEUTICAL
CategoryC01. Corporate Image & Communication
EntrantADK Tokyo, JAPAN
Idea Creation ADK Tokyo, JAPAN
Media Placement ADK Tokyo, JAPAN
PR ADK Tokyo, JAPAN
Production GEEK PICTURES Tokyo, JAPAN
Production 2 1-10DESIGN Tokyo, JAPAN

Brief Explanation

A hiker following an arduous trail finally arrives at a dreamy and secluded mountain village, Long Life Village, where the villagers enjoy long and peaceful lives. He is invited to stay with the head of the village and attempts to determine the secret to their longevity, but the man evades his question. He presumes it is due to the village lying amidst such beautiful and plentiful nature, but then he spies an open drawer in the next room filled with medicine. As he recalls memories of his day wandering the village he realizes the villagers were constantly referring to medicine. A graph illustrates data showing that although Japanese enjoy long lives often these are unhealthy years prolonged by medicine. In order to avoid over-reliance on medicine, ROHTO Pharmaceutical is taking concrete steps to promote healthy living via more than just medicine but also through healthy food and skincare.

Credits

Name Company Position
FUMITAKA TAKANO ADK Creative Director
RYUSUKE DOHI ADK Planner
HIROKAZU MATSUSHIGE 1-10design Planner / Web Director
HIROYUKI KUBO ADK Art Director / Planner
TAKUYA SEJIMA 1-10design Planner
YUKA KAMAKURA 1-10design Planner / Project Manager
KOJI AKAGI AKAGI KOUKOKU Copywriter
MASAYUKI TANAKA ADK Account Executive
KENTARO TSUKAMOTO GEEK PICTURES Producer
YOSHIHIKO YAMAMOTO Wonderlandhouse Film Director
KAZUMA SHINDE Voyager Cinematographer
SHO OGATA GEEK PICTURES Production Manager
YUHI FUJIWARA Freelance Drone Operator
YUKI MAESHIMA Freelance Light
CHISUMI HASEGAWA cultrange Art Designer
KAORI KOZONO Freelance Hair Make
KENTARO HIROSAWA Freelance Stylist
TAKEHITO SATOH Bites Cast
MIYUKI FUJISAWA Machine Casting
KYOHEI KANEKO geek sight Editor
MASASHI TABUCHI technicaland Editor
MAKOTO MARUYAMA technicaland Mixer
YOICHI ISHIKAWA IMAGICA Colorist
YUSUKE TAMAKI Freelance Sound Effect
SHOTARO TSURUMARU otoco Music Producer
Shigeyuki Arai 1-10design Frontend Engineer
Masayuki Hirao, 1-10design Frontend Engineer
Nana Nakamura 1-10design Frontend Engineer
Yoshihito Fujiwara 1-10design Frontend Engineer
Links
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