BABY KILLER

TitleBABY KILLER
ClientMOBITEL (PVT) LIMITED
Product / ServicePREVENTION OF DENGUE
CategoryB01. Brand led Education & Awareness
EntrantLEO BURNETT Colombo, SRI LANKA
Idea Creation LEO BURNETT Colombo, SRI LANKA
Production TONY HERTZ RADIO AND BRAND SOUND Cavite, THE PHILIPPINES
Production 2 HIT PRODUCTIONS Makati City, THE PHILIPPINES

Brief Explanation

We brought to life an appeal against dengue through the story of an unborn child who had died of it. We put the responsibility of her death on those who by neglect prevent dengue mosquitoes breed in water that gets collected in their homes and gardens, thereby allow the spread of this deadly infection. So it’s just not the mosquito borne disease that has really killed an innocent child like this, but by helping the mosquito breed in your home or garden, even you have become an accomplice to this death.

Credits

Name Company Position
Lalindra Nanayakkara Leo Burnett Sri Lanka Executive Creative Director
Athula Kathriarachchi Leo Burnett Sri Lanka Senior Creative Direc tor
Ranjana Amaradeva Leo Burnett Sri Lanka Associate Creative Director
Jude Benedict Leo Burnett Sri Lanka Director - Broadcast & Photography Production
Mehnaz Ilhamdeen Leo Burnett Sri Lanka Head of Operations
Eranga Hemajith Leo Burnett Sri Lanka Group Head - Broadcast Production & Photography
Rinesh Jayarathne Leo Burnett Sri Lanka Senior Account Manager
Stuart Deckker Leo Burnett Sri Lanka Executive - Account Management
Murtaza A. Tajbhoy Leo Burnett Sri Lanka Head of Brand Planning
Surani Perera Leo Burnett Sri Lanka Senior Manager - Brand Planning
Ikram Mohideen Leo Burnett Sri Lanka Manager - Brand Planning
Tony Hertz Tony Hertz Radio and Brand Sound Director
Eddie Boy Vargas Hit Productions Recording Engineer
Sky Gonzales Free Lance Voicing
Roselyn Perez Free Lance Voicing