ADIDAS TALE OF TWO

Bronze Spike
TitleADIDAS TALE OF TWO
ClientADIDAS
Product / ServiceADIDAS SHOE
CategoryB01. Brand led Education & Awareness
EntrantTAPROOT DENTSU Mumbai, INDIA
Idea Creation TAPROOT DENTSU Mumbai, INDIA

Brief Explanation

This film personifies the two shoes of a blade runner. The one shoe that helps him win the challenges thrown by life, and the other which is nothing but a constant reminder that he is missing something. One is what makes him, the other what breaks him. The athlete doesn’t need the shoe he’ll never wear, but he can use one more of the shoe that lets him run against the odds.Adidas Odds is that pair of shoe.

Credits

Name Company Position
Santosh Padhi Taproot Dentsu Chief Creative Officer
Agnello Dias Taproot Dentsu Chief Creative Officer
Piyush Gupta Taproot Dentsu Creative Director
Apoorva Jain Taproot Dentsu Copy Writer
Umesh Shrikhande Taproot Dentsu CEO
Ayesha Ghosh Taproot Dentsu Business Head
Gargi Raju Taproot Dentsu Brand Partner
Veneet Raj Bagga Onion Films Director
Tassaduq Hussain Freelancer DOP
Anju Vaswani Nomad Films Producer
Manju Moses Nomad Films Producer