Title Brand Product / Service Entrant Company Location Production Company Location Award
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
MIRRORLESS
SONY / ALPHA
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA THE SWEET SHOP Auckland NEW ZEALAND
A11 Financial Products & Services
CLOSE CALL
BUDGET DIRECT / INSURANCE
303LOWE Sydney AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
A08 Retail stores, restaurants & fast food outlets
LUCKY FACE
SUKISHI / RESTAURANT
L&R MEDIA Bangkok THAILAND TONGTA FILM Bangkok THAILAND
A14 Corporate Image & Communication
TAXI
EK-CHAI DISTRIBUTION SYSTEM CO., LTD. / TESCO LOTUS
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND HUB HO HIN BANGKOK Bangkok THAILAND
Short List
A13 Commercial Public Services
ALWAYS BY MY SIDE
CCTV / CCTV
LOWE CHINA Shanghai CHINA THW CREATIVE PRODUCTION Shanghai CHINA
'HIT THE BIG TIME ON A BIG NETWORK'
CSL MOBILE / TELCOMMUNICATIONS PROVIDER
UTH CREATIVE GROUP Hong Kong HONG KONG FILM FACTORY Hong Kong HONG KONG
A08 Retail stores, restaurants & fast food outlets
HELLO HAROLD
MCDONALD'S / CREATE YOUR TASTE
DDB Sydney AUSTRALIA EXIT FILMS Sydney / HECKLER Sydney AUSTRALIA
A09 Travel, Transport & Tourism, Entertainment & Leisure
MOTHER
CHANGYOU ONLINE GAME DEVELOPER / CHANGYOU ONLINE GAME DEVELOPER
SAATCHI & SAATCHI HONG KONG / DEL CAMPO SAATCHI & SAATCHI MADRID HONG KONG PRIMO Buenos Aires ARGENTINA
Grand Prix
A11 Financial Products & Services
THE MOST DEPENDABLE MAN
MANULIFE / FINANCIAL PROTECTION AND WEALTH MANAGEMENT
SAATCHI & SAATCHI INDONESIA Jakarta INDONESIA FLEX FILM Jakarta INDONESIA
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
CATS
EMINENT AIR (THAILAND) CO. / AIR CONDITIONER
PRAKIT ADVERTISING BANGKOK THAILAND IMPACT VIDEO PRODUCTION Bangkok THAILAND
B02 Viral Film
ANCHOR KIDS MILK '10 MARKS' CAMPAIGN
FONTERRA COMMERCIAL TRADING (SHANGHAI) COMPANY / ANCHOR WHITE MILK
DDB CHINA GROUP Shanghai CHINA MOTO ARTISTS & PRODUCTION Shanghai CHINA
A15 Charities, Public Health, Safety & Awareness Messages
NEW DAD
THAI HEALTH PROMOTION FOUNDATION / ANTI-ALCOHOL
GREYnJ UNITED Bangkok / NINEDOTZ Bangkok THAILAND SUNSHINE ETC Bangkok THAILAND
A07 Cars & Automotive Services
THE EMPTY CAR CONVOY
HYUNDAI MOTOR COMPANY / PRODUCT IDENTITY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA THE VIRAL FACTORY London UNITED KINGDOM
Bronze Spike
A01 Food
THE MAN WHO WANTS RAOH AND THE COLLEAGUE WHO'S A STEP AHEAD
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A02 Drinks - Alcoholic & Non-Alcoholic
BATTLEFIELD
COCA-COLA BEVERAGE (SHANGHAI) COMPANY / COCA-COLA
McCANN WORLDGROUP Shanghai CHINA SHANGHAI MOVIOLA ADVERTISING Shangai CHINA
B03 Branded Content & Entertainment Film
MOMOTARO EPISODE.3
SUNTORY HOLDINGS / PEPSI NEX ZERO
TUGBOAT Tokyo / YOMIKO ADVERTISING Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
B01 Internet Film
DREAMER NIPPON INEMURI SONG
NEXT CO. / HOUSING AND REAL ESTATE INFORMATION LISTING SERVICE
I&S BBDO Tokyo JAPAN ENGINE PLUS Tokyo JAPAN
BEHIND EVERY GREAT ATHLETE
ASIA UNIVERSITY / ASIA UNIVERSITY
ASATSU-DK Tokyo JAPAN TYO Tokyo JAPAN
Short List
A02 Drinks - Alcoholic & Non-Alcoholic
DINOSAUR
COCA-COLA BEVERAGE (SHANGHAI) COMPANY / COCA-COLA
McCANN WORLDGROUP Shanghai CHINA BLACK + CAMERON Shanghai CHINA
B03 Branded Content & Entertainment Film
OK GO: I WON’T LET YOU DOWN
OK GO + HONDA / HUNGRY GHOST ALBUM / UNI-CUB
MORI Tokyo / DRILL Tokyo JAPAN MORIMORI Tokyo JAPAN
Gold Spike
A01 Food
STAY HOT. DELICIOUS
NISSIN FOODS HOLDINGS CO. / CUP NOODLES
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
A07 Cars & Automotive Services
SAFETY
TOYOTA MARKETING JAPAN CORPORATION / VITZ
TUGBOAT Tokyo / HAKUHODO Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
SHARE A SHOWER
SAKURA / WATER HEATER
J. WALTER THOMPSON Shanghai CHINA PERFECT LIFE Beijing CHINA
Silver Spike
A09 Travel, Transport & Tourism, Entertainment & Leisure
EMPLOYEE
CHANGYOU ONLINE GAME DEVELOPER / CHANGYOU ONLINE GAME DEVELOPER
SAATCHI & SAATCHI HONG KONG / DEL CAMPO SAATCHI & SAATCHI MADRID HONG KONG PRIMO Buenos Aires ARGENTINA
Gold Spike
A15 Charities, Public Health, Safety & Awareness Messages
INTERVENTION
LDH / HEALTH & WELFARE
GPY&R Melbourne AUSTRALIA FINCH Melbourne AUSTRALIA
B02 Viral Film
MCTOLLBOOTH
McDONALD'S / McDONALD'S
LEO BURNETT GROUP MANILA THE PHILIPPINES PABRIKA Makati City THE PHILIPPINES
A08 Retail stores, restaurants & fast food outlets
NOT SO FAST FOOD
MCDONALD'S / CREATE YOUR TASTE
DDB Sydney AUSTRALIA EXIT FILMS Sydney / HECKLER Sydney AUSTRALIA
A11 Financial Products & Services
APARTMENT MEN
HOUSE RYUTSU / HOUSE RYUTSU
DENTSU KYUSHU Fukuoka JAPAN T&E Fukuoka JAPAN
A13 Commercial Public Services
MOTHERS...
TOKYO GAS CO. / TOKYO GAS
DENTSU Tokyo JAPAN DENTSU CREATIVE X Tokyo JAPAN
Short List
A11 Financial Products & Services
FIGHTER
PRU LIFE UK / INSURANCE
BBDO GUERRERO Makati City THE PHILIPPINES POSTMANILA Makati City THE PHILIPPINES
A08 Retail stores, restaurants & fast food outlets
FLUSH
HOME PRODUCT CENTER / HOME PRO ANNIVERSARY
BBDO BANGKOK THAILAND PHENOMENA Bangkok THAILAND
A02 Drinks - Alcoholic & Non-Alcoholic
DIFFERENT TIMES, SAME LOVE
NESTLE PHILIPPINES / NIDO FORTIGROW
PUBLICIS MANILA Makati City THE PHILIPPINES LOUDBOX STUDIOS Makati City / PABRIKA Makati City THE PHILIPPINES
A13 Commercial Public Services
PAYTM CAT
PAYTM / ONLINE RECHARGE APP
CONTRACT ADVERTISING INDIA Mumbai INDIA EARLY MAN FILMS Mumbai INDIA
A15 Charities, Public Health, Safety & Awareness Messages
NOTHING TO SEE
CHENNAI LIVER FOUNDATION / ORGAN DONATION
HOGARTH & OGILVY Bangalore INDIA BWP TOTEM PRODUCTIONS Mumbai INDIA
Short List
B02 Viral Film
WAKUDOKI 'JUNGLE'
TOYOTA MOTOR ASIA PACIFIC / TOYOTA MOTOR ASIA PACIFIC
DENTSU SINGAPORE / DENTSU Tokyo SINGAPORE TYO Tokyo JAPAN
A07 Cars & Automotive Services
BORN CURIOUS
SKODA / SCOUT
DDB Sydney AUSTRALIA ROBBER'S DOG Sydney / THE BUTCHERY Melbourne AUSTRALIA
A09 Travel, Transport & Tourism, Entertainment & Leisure
LITTLE GIRL
CHANGYOU ONLINE GAME DEVELOPER / CHANGYOU ONLINE GAME DEVELOPER
SAATCHI & SAATCHI HONG KONG / DEL CAMPO SAATCHI & SAATCHI MADRID HONG KONG PRIMO Buenos Aires ARGENTINA
Gold Spike
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
SHARE A SHOWER
SAKURA / WATER HEATER
J. WALTER THOMPSON Shanghai CHINA PERFECT LIFE Beijing CHINA
Silver Spike
A01 Food
STAY HOT. CUTE
NISSIN FOODS HOLDINGS CO. / CUP NOODLES
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
B03 Branded Content & Entertainment Film
DAVID'S STORY
CGU / SMALL BUSINESS INSURANCE
CUMMINS & PARTNERS Melbourne AUSTRALIA THE GLUE SOCIETY Sydney AUSTRALIA
B01 Internet Film
AM I OKAY?
CYBOZU, INC. / GROUPWARE
NIHON KEIZAI ADVERTISING Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
Bronze Spike
THE LINGUIST
ECPAT INTERNATIONAL / ANTI-CHILD SEX TOURISM
LOWE SINGAPORE SINGAPORE BULLET Bangkok / THE POST BANGKOK Bangkok THAILAND
A02 Drinks - Alcoholic & Non-Alcoholic
FITTING ROOM
CARLSBERG BREWERY MALAYSIA BERHAD / CARLSBERG
LEO BURNETT MALAYSIA Kuala Lumpur MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
B03 Branded Content & Entertainment Film
MY DEAREST DAD AND MOM
METLIFE INSURANCE / METLIFE INSURANCE
ISOBAR Tokyo JAPAN ALBUQUERQUE FILM Tokyo JAPAN
A07 Cars & Automotive Services
DREAM RUN
HONDA AUSTRALIA / HONDA HR-V
LEO BURNETT MELBOURNE AUSTRALIA GOODOIL FILMS Sydney AUSTRALIA
Gold Spike
A15 Charities, Public Health, Safety & Awareness Messages
IDIOTS
SINGAPORE KINDNESS MOVEMENT / NEIGHBOURLINESS
3-SIXTY BRAND COMMUNICATIONS Singapore SINGAPORE MOMENTUM Singapore SINGAPORE
B02 Viral Film
MUD DOLL
SINGAPORE KINDNESS MOVEMENT / KINDNESS
3-SIXTY BRAND COMMUNICATIONS Singapore SINGAPORE MOMENTUM Singapore SINGAPORE
A09 Travel, Transport & Tourism, Entertainment & Leisure
SNORKELING
AIRASIA / AIRBNB
SAATCHI & SAATCHI INDONESIA Jakarta INDONESIA FAT BELLY PICTURES Jakarta INDONESIA
A08 Retail stores, restaurants & fast food outlets
NOH MAN
KYORAKU ENTERTAINMENT RETAILS / SUNSHINESAKAE
DRILL Tokyo / ASATSU-DK Tokyo JAPAN DANCE NOT ACT Tokyo JAPAN
A13 Commercial Public Services
POSER
TATA DOCOMO / DATA PLANS
CONTRACT ADVERTISING INDIA Mumbai INDIA EARLY MAN FILMS Mumbai INDIA