Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Food
BITTER?
CREATION FOOD CO. / LIEN COFFEE CREAMER
LEO BURNETT TAIWAN Taipei CHINESE TAIPEI BLUE MOON FILMS Taipei CHINESE TAIPEI
FUN
FUNDOKIN / TRADITIONAL SEASONING FUNDOKIN
I&S BBDO Tokyo JAPAN VIDEO STATION Q Fukuoka JAPAN
BAKAKKOII
NISSIN FOODS HOLDINGS CO. / CUPNOODLE
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
BAKAKKOII/NG
NISSIN FOODS HOLDINGS CO. / CUPNOODLE
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
YOU'RE BETTER ON BEEF
MEAT & LIVESTOCK AUSTRALIA / BEEF
BMF ADVERTISING Sydney AUSTRALIA REVOLVER/WILL O'ROURKE Sydney AUSTRALIA
Short List
YO MAMA
MONDELEZ MALAYSIA / WALLA WALLA POTATO CHIPS
McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
HOT TUB
MONDELEZ MALAYSIA / WALLA WALLA POTATO CHIPS
McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
PLAYGROUND
MONDELEZ MALAYSIA / WALLA WALLA POTATO CHIPS
McCANN WORLDGROUP/McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
CURRY MESHI 2: PECOCHIN DANCE
NISSIN FOODS / CURRY MESHI 2
SAMURAI TOKYO / HAKUHODO THE DAY Tokyo JAPAN
THE MAN WHO WANTS RAOH 1
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
THE MAN WHO WANTS RAOH 2
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
THE MAN WHO WANTS RAOH 3
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
THE MAN WHO WANTS RAOH 4
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
THE MAN WHO WANTS RAOH AND THE COLLEAGUE WHO'S A STEP AHEAD
NISSIN FOODS HOLDINGS CO. / NISSIN RAOH
HAKUHODO Tokyo / TUGBOAT Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
STAY HOT. DELICIOUS
NISSIN FOODS HOLDINGS CO. / CUP NOODLES
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
STAY HOT. CUTE
NISSIN FOODS HOLDINGS CO. / CUP NOODLES
DENTSU Tokyo JAPAN SODA! COMMUNICATIONS Tokyo JAPAN
BEAR
WRIGLEY / DOUBLEMINT CHEWING GUM
BBDO ASIA Guangzhou CHINA P.I.G. CHINA Shanghai CHINA
OCTOPUS
HANAMI FOODS CO. / SNACKJACK SPICY SQUID FLAVOR
PRAKIT ADVERTISING BANGKOK THAILAND HAUS GUANG Bangkok THAILAND
Short List
ALIENS
LIWAYWAY (CAMBODIA) FOOD INDUSTRIES / SNACK FOODS
CREAM COMMUNICATIONS GROUP Phnom Penh / RED DOT Phnom Penh CAMBODIA
HOT SHRIMP
LIWAYWAY (CAMBODIA) FOOD INDUSTRIES / SNACK FOODS
CREAM COMMUNICATIONS GROUP Phnom Penh / RED DOT Phnom Penh CAMBODIA ITHINKASIA Phnom Penh CAMBODIA
A02 Drinks - Alcoholic & Non-Alcoholic
MEN LIKE US LIKE RUM
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SMITH AND JONES London UNITED KINGDOM
Short List
MEN LIKE US LIKE TOOLS
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SMITH AND JONES London UNITED KINGDOM
MEN LIKE US LIKE WIT
DIAGEO / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA SMITH AND JONES London UNITED KINGDOM
THE TASTE OF THE GOOD OLD DAYS
ICHITAN GROUP / YEN YEN CHRYSANTHEMUM WITH HONEY
STORYTELLER BANGKOK THAILAND NAKED Bangkok THAILAND
LONGER LASTING
UNI-PRESIDENT / YAMAHA INDONESIA MOTOR MANUFACTURING
ADK TAIWAN CHINESE TAIPEI INNOVATION FILMS Tapei City CHINESE TAIPEI
APPLE
BOMY / 100% VEGETABLE & FRUITS JUICE
ADK TAIWAN CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
CELERY
BOMY / 100% VEGETABLE & FRUITS JUICE
ADK TAIWAN CHINESE TAIPEI FISH FILM PRODUCTIONS Taipei CHINESE TAIPEI
HOW OLD ARE YOU?
UNI-PRESIDENT / YAMAHA INDONESIA MOTOR MANUFACTURING
ADK TAIWAN CHINESE TAIPEI INNOVATION FILMS Tapei City CHINESE TAIPEI
MY SON?
UNI-PRESIDENT / CHA-LI-WON TEA
ADK TAIWAN CHINESE TAIPEI INNOVATION FILMS Tapei City CHINESE TAIPEI
THE GREAT DAY
SUNTORY HOLDINGS / PEPSI STRONG ZERO
TUGBOAT Tokyo / YOMIKO ADVERTISING Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
MOMOTARO EPISODE.2
SUNTORY HOLDINGS / PEPSI NEX ZERO
TUGBOAT Tokyo / YOMIKO ADVERTISING Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
MOMOTARO EPISODE.3
SUNTORY HOLDINGS / PEPSI NEX ZERO
TUGBOAT Tokyo / YOMIKO ADVERTISING Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
BATTLEFIELD
COCA-COLA BEVERAGE (SHANGHAI) COMPANY / COCA-COLA
McCANN WORLDGROUP Shanghai CHINA SHANGHAI MOVIOLA ADVERTISING Shangai CHINA
DINOSAUR
COCA-COLA BEVERAGE (SHANGHAI) COMPANY / COCA-COLA
McCANN WORLDGROUP Shanghai CHINA BLACK + CAMERON Shanghai CHINA
DIFFERENT TIMES, SAME LOVE
NESTLE PHILIPPINES / NIDO FORTIGROW
PUBLICIS MANILA Makati City THE PHILIPPINES LOUDBOX STUDIOS Makati City / PABRIKA Makati City THE PHILIPPINES
FITTING ROOM
CARLSBERG BREWERY MALAYSIA BERHAD / CARLSBERG
LEO BURNETT MALAYSIA Kuala Lumpur MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
CUCKOO CLOCK
CARLSBERG BREWERY MALAYSIA BERHAD / CARLSBERG
LEO BURNETT MALAYSIA Kuala Lumpur MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
FRIDGE
CARLSBERG BREWERY MALAYSIA BERHAD / CARLSBERG
LEO BURNETT MALAYSIA Kuala Lumpur MALAYSIA PASSION PICTURES Kuala Lumpur MALAYSIA
TRAY
FRUCOR / V ENERGY DRINK
CLEMENGER BBDO SYDNEY AUSTRALIA EXIT FILMS Sydney AUSTRALIA
TELEPORT
FRUCOR / V ENERGY DRINK
CLEMENGER BBDO SYDNEY AUSTRALIA EXIT FILMS Sydney AUSTRALIA
HOLDING BREATH
FRUCOR / V ENERGY DRINK
CLEMENGER BBDO SYDNEY AUSTRALIA EXIT FILMS Sydney AUSTRALIA
QUICK CHANGE
FRUCOR / V ENERGY DRINK
CLEMENGER BBDO SYDNEY AUSTRALIA EXIT FILMS Sydney AUSTRALIA
A03 Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual
SHUN -COOL JAPAN MOVIE (SUSHI)
KAI CORPORATION / KITCHEN KNIFE
GREAT WORKS Tokyo JAPAN TAIYO KIKAKU Tokyo JAPAN
SHUN- COOL JAPAN MOVIE (WASHOKU)
KAI CORPORATION / KITCHEN KNIFE
GREAT WORKS Tokyo JAPAN TAIYO KIKAKU Tokyo JAPAN
A PANTS-HEMMING MATCH
KONISHI CO. / SAIHO-JOZU (MEANING SKILLFUL NEEDLEWORKER)
IMO Tokyo JAPAN HARAJUKU SUN-AD CO. Tokyo JAPAN
CHASING
HATARI ELECTRIC CO. / INDUSTRIAL FAN
LOWE Bangkok THAILAND PHENOMENA Bangkok THAILAND
STEALING
HATARI ELECTRIC CO. / INDUSTRIAL FAN
LOWE Bangkok THAILAND PHENOMENA Bangkok THAILAND
ZETTAI
MICROSOFT JAPAN CO. / SURFACE PRO 3
DENTSU Tokyo JAPAN KIRAMEKI Tokyo JAPAN
GET THE WORLD
CANON MARKETING JAPAN / EOS M3
TUGBOAT Tokyo / HAKUHODO Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN