LOVING EYES

TitleLOVING EYES
ClientTOYOTA MOTOR CORPORATION
Product / ServiceTOYOTA MOTOR CORPORATION
CategoryB03. Branded Content & Entertainment Film
EntrantSIX Tokyo, JAPAN
Entrant Company SIX Tokyo, JAPAN
Advertising Agency SIX Tokyo, JAPAN
Advertising Agency 2 HAKUHODO KETTLE Tokyo, JAPAN
Advertising Agency 3 HAKUHODO CREATIVE VOX Tokyo, JAPAN
Production Company AOI PRO. Tokyo, JAPAN

Brief Explanation

The moment when your loved one is on your car, is when you think most about safety. We have depicted various moments in life from a father and daughter’s point of view. The father, who quietly showers his daughter with selfless love. The daughter, who gradually begins to take notice. Through their occasional clashes and collisions, they come to one common realization – “Love works invisible.”

Credits

Name Company Position
Kentaro Kimura HAKUHODO Kettle Inc. Executive Creative Director
Takeshi Nozoe SIX INC. Creative Director
Kenta Ikoma HAKUHODO Creative VOX Creative Director/Copywriter
Tomoya Suzuki HAKUHODO Inc. Planner
Taiga Matsuguma HAKUHODO Inc. Art Director
Syohei Hara HAKUHODO Inc. Creative Producer
Yohei Tagami HAKUHODO Inc. Creative Producer
Kenichi Saso HAKUHODO Inc. Creative Producer
Hisaya Katoh AOI Pro. Inc. Producer
Kazuki Sato AOI Pro. Inc. Producer
Takuma Iso AOI Pro. Inc. Production Manager
Hiroaki Maji AOI Pro. Inc. Production Manager
Tsugihisa Tanaka VOYAGER Director
Toyotaro Shigemori GLASSLOFT Cameraman
Takeshi Nakasu PHALARIS CO.,LTD. Lighting
Takamasa Suzumura KYOEI-ARTS CO.,LTD. Art Director
Chika Yokote Freelance Stylist
Manami Kiuchi Otie Hair and makeup
Katsuya Yamada Aiin Inc. Sound Design Arrangement
Jack Woodyard Freelance Copywriter