Title | NUTRI-GRAIN PRESENTS UNSTOPPABLE: DEREK RABELO |
Brand | KELLOGG'S AUSTRALIA |
Product / Service | NUTRI-GRAIN |
Category | B03. Branded Content & Entertainment Film |
2 of 3 Campaign | |
Entrant | J. WALTER THOMPSON Sydney, AUSTRALIA |
Entrant Company | J. WALTER THOMPSON Sydney, AUSTRALIA |
Advertising Agency | J. WALTER THOMPSON Sydney, AUSTRALIA |
Media Agency | MINDSHARE Sydney, AUSTRALIA |
Production Company | FINCH Sydney, AUSTRALIA |
Name | Company | Position |
---|---|---|
Simon Langley | J. Walter Thompson Sydney | Executive Creative Director |
Will Edwards | J. Walter Thompson Sydney | Associate Creative Director |
Chris Badger | J. Walter Thompson Sydney | Associate Creative Director |
Jenny Willits | J. Walter Thompson Sydney | General Manager |
Amanda Slatyer | J. Walter Thompson Sydney | Agency Producer |
Fiona Wilson | J. Walter Thompson Sydney | Group Account Director |
Jessica Mitchell | J. Walter Thompson Sydney | Account Manager |
Angela Morris | J. Walter Thompson Sydney | Executive Planning Director |
Jim Schuch | J. Walter Thompson Sydney | Senior Strategic Planner |
Chris Nelius | FINCH | Director |
Michael Hilliard | Finch | Executive Producer |
Karen Bryson | FINCH | Executive Producer |
Emma Thompson | FINCH | Line Producer |
Cleo Wyvill | FINCH | Story Producer |
Lisa Ryan | FINCH | Researcher |
Tim Tregoing | FINCH | DOP Lighting Cameraman |
Rodrigo Balart | FINCH | Editor |
Nick West | Smith & Western | Music |
Ant Smith | Smith & Western | Music |
Dan Higson | Smith & Western | Music |
This content led brand platform has been created as part of a repositioning for this iconic Kellogg’s brand, designed to inspire teens to live unstoppable lives. It heroes young role models, who are a living demonstration of the brand belief that the only limits in life are those you put on yourself. This film features Derek Rabello – a professional surfer – who was born blind. Derek’s story is the first in a series of Unstoppable Stories.