COUPLES
| Title | COUPLES |
| Brand | EUREKA |
| Product / Service | SMARTPHONE APPLICATION |
| Category | B01. Internet Film |
| Entrant | HAKUHODO Tokyo, JAPAN |
| Entrant Company | HAKUHODO Tokyo, JAPAN |
| Advertising Agency | HAKUHODO Tokyo, JAPAN |
| Production Company | AOI PRO. Tokyo, JAPAN |
Credits
| Name | Company | Position |
|---|---|---|
| Shinichiro Hashizume | HAKUHODO Inc. | Creative Director |
| Nanae Kawashima | HAKUHODO Inc. | Art Director |
| Sayuri Kimura | HAKUHODO Inc. | Account Director |
| Sayaka Muramatsu | Freelance | Planner |
| Takayuki Yamazaki | AOI Pro. | Producer |
| Susumu Hirama | AOI Pro. | Producer |
| Saiko Imamura | AOI Pro. | Production Manager |
| Yoshiko Yoshida | SAKAMOTO Office | Director |
| Orie Ichihashi | KAYOKO SATO Office | Cameraman |
| Takuya Sakimoto | Freelance | Lighting |
| Akihiro Shiraishi | Freelance | Art |
| TEE/forever my love | UNIVERSAL MUSIC JAPAN | Music Artist/Title |
| Takumi Hariya | Freelance | Editor(off line) |
| Takahiro Uchida | IMAGICA Inc. | Editor(on line) |
| Toru Komatsu | DEFENSE Inc. | Mixer |
Brief Explanation
‘Couples’ – it is the first app ever in Japan designed for couples, filled with various functions and services that bring excitement to their relationships. ‘Couples’ is there not only in their good times but also in their bad times, by creating a private album for them or sending notifications of their anniversary, for example. In order to introduce ‘Couples’ as a humane app, we made the video like a romance drama and used the song of a popular singer in Japan, encouraging Japanese young people, who tend to spend more time with smartphones than with TV, to share it on SNS.