15/30 DAYS LATER

Title15/30 DAYS LATER
ClientPLDT SME NATION
Product / ServiceCLOUD SOLUTIONS
CategoryA12. Business Products & Services
EntrantDDB/DM9JAYMESYFU/DIGIT Makati City, THE PHILIPPINES
Entrant Company DDB/DM9JAYMESYFU/DIGIT Makati City, THE PHILIPPINES
Advertising Agency DDB/DM9JAYMESYFU/DIGIT Makati City, THE PHILIPPINES
Production Company ABRACADABRA Makati City, THE PHILIPPINES

Brief Explanation

In a dim parking lot, a businessman flees in panic as he is chased by what appears to be a zombie horde. We see him trying to evade them until he gets boxed in. It turns out, the horde chasing him are not zombies, but his overworked employees who have yet to receive their salary. At the end, a phrase (“watch your payroll as you watch this”) connecting the situation to the product benefit appears.

Credits

Name Company Position
Merlee Jayme DDB DM9JaymeSyfu/Digit Chief Creative Officer
Jerry Hizon DDB DM9JaymeSyfu/Digit Executive Creative Director
Jerry Hizon DDB DM9JaymeSyfu/Digit Copywriter
Reuben Francis Vidanes DDB DM9JaymeSyfu/Digit Art Director
Dee Taar DDB Dm9jaymesyfu/Digit Art Director
Gian Nealega DDB Dm9jaymesyfu/Digit Copywriter
Ronald Barreiro DDB Dm9jaymesyfu/Digit General Manager
Josephine Neric-Tumusok DDB DM9JaymeSyfu/Digit Account Director
Dominique Tiu DDB DM9JaymeSyfu/Digit Account Manager
Tanya Blay Freelance Producer
Jessel Monteverde Abracadabra Director
Tats Paman Sound Design Sound Engineer