SNORKELING
| Title | SNORKELING |
| Brand | AIRASIA |
| Product / Service | AIRBNB |
| Category | A09. Travel, Transport & Tourism, Entertainment & Leisure |
| Entrant | SAATCHI & SAATCHI INDONESIA Jakarta, INDONESIA |
| Entrant Company | SAATCHI & SAATCHI INDONESIA Jakarta, INDONESIA |
| Advertising Agency | SAATCHI & SAATCHI INDONESIA Jakarta, INDONESIA |
| Media Agency | MINDSHARE Jakarta, INDONESIA |
| Production Company | FAT BELLY PICTURES Jakarta, INDONESIA |
Credits
| Name | Company | Position |
|---|---|---|
| Alex Tagaroulias | Saatchi & Saatchi Indonesia | Executive Creative Director |
| Eddu Enoary Eigven | Saatchi & Saatchi Indonesia | Senior Art Director |
| Andra Miyanka | Saatchi & Saatchi Indonesia | Art Director |
| Fiully Santini | Saatchi & Saatchi Indonesia | Agency Producer |
| Marissa Thalib | Saatchi & Saatchi Indonesia | Account Director |
| Bevan Cullinan | Fat Belly pictures | Director |
Brief Explanation
Social media is starting to cause stress amongst its users. They’re posting things to make themselves look amazing even if they're not. We thought we would tap into this cultural phenomenon in a funny way to give more purpose to AirAsia's 'Now everyone can fly’.