STUFF YOUR LOVED ONES

TitleSTUFF YOUR LOVED ONES
BrandCRAZY DOMAINS
Product / ServiceWEB SERVICES
CategoryA12. Business Products & Services
EntrantBWM DENTSU Sydney, AUSTRALIA
Entrant Company BWM DENTSU Sydney, AUSTRALIA
Advertising Agency BWM DENTSU Sydney, AUSTRALIA
Media Agency VIZEUM Melbourne, AUSTRALIA
Production Company CURIOUS FILM Auckland, NEW ZEALAND

Credits

Name Company Position
Rob Belgiovane BWM Dentsu Chief Creative Officer
Murray White BWM Dentsu Executive Creative Director
Ed Carveth BWM Dentsu Creative Director
Jake McLennan BWM Dentsu Copywriter
Cam McMillan BWM Dentsu Art Director
Mark Watkin BWM Dentsu Managing Director
Susannah Stoney BWM Dentsu Planning Director
Belinda Murray BWM Dentsu Client Services Director
Jana Wilkes BWM Dentsu Account Director
Bridget Lane BWM Dentsu Account Executive
Luisa Peters BWM Dentsu Senior Producer
Mikael Perhirin BWM Dentsu Digital Experience Director
Ellison Bloomfield BWM Dentsu Social Media Manager

Brief Explanation

Over 60% of small business owners (0-4 employees) in Australia don’t have a website or online presence. This wasn’t because they didn’t want one – they were simply too busy running their business to do the one thing that could help them the most. So Crazy Domains re-launched the brand with a new positioning ‘Crazy easy for the Crazy busy’. And created an inept taxidermy business owner, who despite his busyness, is still able to create a website through Crazy Domains quickly and easily.