Brief Explanation

Every day, millions of life-changing events take place, but for some, barriers like distance, make being part of these profound moments an impossible dream. So we decided to remove that barrier to bring people together like never before with Samsung VR technology and a project called LifeLIVE. To make it happen we searched the world until we found Alison and Jace, an Australian couple about to give birth to their third child. Problem was Jace was over 4,000kms away – 3 time zones. Having to work to support his growing family, he had resigned himself to missing the birth. LifeLIVE would change this fate by letting Jace be there for the birth, standing right beside his wife’s bed in the delivery room, even though he was on the opposite side of the country. A customised 360 camera in the hospital sent a life stream to Jace, which he watched via a Samsung Gear VR headset. When his wife needed him most, he was there, looking over her and offering support in the world’s first live virtual reality birth. The miracle of technology had brought the world the miracle of birth in a way never seen before.