Brief Explanation

When Japanese women get married and have children, there is a custom of no longer being called by their first name by their partners, but rather as “Mommy” or “Mom” as their children call them. This film summarizes the scientific experiment that we actually conducted on 19 mothers who are usually no longer called by their first name. We measured the change in the level of hormones that occurred within their bodies when the mothers were once again called out by their first name. The results led us to understand that by calling the women by their first name increased the level of oxytocin, which is one of the “beauty hormones.”