SEAGULL

TitleSEAGULL
BrandALDI AUSTRALIA
Product / ServiceSUPERMARKET
CategoryA08. Retail stores, restaurants & fast food outlets
EntrantBMF ADVERTISING Sydney, AUSTRALIA
Entrant Company BMF ADVERTISING Sydney, AUSTRALIA
Advertising Agency BMF ADVERTISING Sydney, AUSTRALIA
Production Company RABBIT CONTENT Sydney, AUSTRALIA

Credits

Name Company Position
Cam Blackley BMF Executive Creative Director
David Fraser BMF Copywriter
Dantie Van Der Merwe BMF Art Director
Alison Tilling BMF Strategic Planner
Steve McArdle BMF Managing Director
Jonny Bucknall BMF Group Account Director
Aisling Colley BMF Account Director
Hayley Basham BMF Account Manager
Jenny Lee-Archer BMF Agency Producer
Jeff Low Director Rabbit Content
Alex Hay Producer Rabbit Content
x Method Post-Production
x White Chocolate Post-Production
x Rumble Studios Music & Sound
Pete Eastgate Rabbit Content DOP
Cam Blackley BMF Creative Director
Alex Booker BMF Creative Director

Brief Explanation

The next series of ALDI Australia’s successful "Like Brands. Only Cheaper” campaign keeps the classic product comparison format surprising with a new range of techniques and oddball characters. A plate smashing Greek. A bug spray wielding cockroach. And even a sickly door knocker.