Title | BEHIND EVERY GREAT ATHLETE |
Brand | ASIA UNIVERSITY |
Product / Service | ASIA UNIVERSITY |
Category | B01. Internet Film |
Entrant | ASATSU-DK Tokyo, JAPAN |
Entrant Company | ASATSU-DK Tokyo, JAPAN |
Advertising Agency | ASATSU-DK Tokyo, JAPAN |
Production Company | TYO Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Fumitaka Takano | ADK | Creative Director |
Ryusuke Dohi | ADK | Planner |
Hiroyuki Kubo | ADK | Art Director / Planner |
Hirokazu Matsushige | 1-10design, Inc | Planner / Interactive Producer |
Tadashi Watano | 1-10design, Inc | Planner |
Koji Akagi | Freelance | Copywriter |
Shunichi Takano | TYO, Inc. | Executive Producer |
Tetsuya Hisano | ADK | Producer |
Sachiko Hosaka | ADK | Account Executive |
Aiko Teranishi | ADK | Account Executive |
Tatsuhiro Ishikawa | TYO, Inc. | Producer |
Hayato Ando | P.I.C.S. | Film Director |
Akio Yoshida | SPEC | Director of photography |
Tsutomu Sasao | Hidali, Inc | Choreographer |
Kazunori Kato | TYO, Inc. | Production Manager |
Aya Iinuma | TYO, Inc. | Production Manager |
Toru Sasaki | Handsome Tracks | Sound Production Producer |
Yuji Murata | PPC | Mixer |
Takuya Sejima | 1-10design, Inc | Project Manager |
Hirokazu Fujioka | 1-10design, Inc | Technical Director |
In a competition, the athletes are always at the centre of attention. However, there is an enormous group of people supporting every athlete. To express the hospitality and service of which the university students will be trained for in the “Sports Management Course,” Asia University created a film to show the efforts of people supporting, featuring the managers of school club activities. Athletes come to have a rest, supporters surround them. At the moment when the athlete goes back to the games, supporters follow the athlete. Showing 10 supporters behind the football player, the supporters serves in perfect with the table tennis player, and on 1 on 1 basketball games supporters hit even harder than the players showing that behind every great athlete is someone with equal passion. Then the film focuses on supporters who are in centre of attention. Lastly shows that this “Sports management course” is a course to learn how to strategically support the athlete.