SUITCASE

TitleSUITCASE
ClientMELBOURNE INTERNATIONAL COMEDY FESTIVAL
Product / ServiceMELBOURNE INTERNATIONAL COMEDY FESTIVAL
CategoryA09. Travel, Transport & Tourism, Entertainment & Leisure
EntrantCLEMENGER BBDO MELBOURNE, AUSTRALIA
Entrant Company CLEMENGER BBDO MELBOURNE, AUSTRALIA
Advertising Agency CLEMENGER BBDO MELBOURNE, AUSTRALIA
Production Company REVOLVER/WILL O'ROURKE Sydney, AUSTRALIA

Brief Explanation

The Melbourne International Comedy Festival is one of the three biggest comedy festivals in the world. It is an annual festival that has been running in Melbourne for 29 years. The audience is wide ranging and is pretty much anyone who enjoys a laugh. So, to generate interest in this year's festival we created 'Suitcase', a TVC that ran nationally, that reminded people that they should 'Leave the comedy to the comedians'. In the scenario we see a man who has taken comedy to a whole new level, and unfortunately he becomes the butt of the joke.

Credits

Name Company Position
James McGrath Clemenger BBDO Melbourne Creative Chairman
Ant Keogh Clemenger BBDO Melbourne Executive Creative Director
Anthony Phillips Clemenger BBDO Melbourne Creative Director
Richard Williams Clemenger BBDO Melbourne Creative Director
Jack White Clemenger BBDO Melbourne Senior Account Manager
Josh Bulafkin Clemenger BBDO Melbourne Account Executive
Matt Pearce Clemenger BBDO Melbourne Strategic Planner
Karolina Bozajkovska Clemenger BBDO Melbourne Senior Agency TV Producer
Steve Rogers Revolver/Will O Rourke Director
Geoffrey Simpson Revolver/Will O Rourke Cinematographer
Bernard Garry The Editors Editor
Michael Ritchie Revolver/Will O Rourke Executive Producer and Managing Director
Pip Smart Revolver/Will O Rourke Executive Producer
Paul Le Couteur Flagstaff Studios Sound Designer