Title | A MESSAGE TO SPACE |
Brand | HYUNDAI MOTOR COMPANY |
Product / Service | HYUNDAI MOTOR COMPANY |
Category | B02. Viral Film |
Entrant | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Entrant Company | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Advertising Agency | INNOCEAN WORLDWIDE Seoul, SOUTH KOREA |
Production Company | PLANIT PRODUCTION Seoul, SOUTH KOREA |
Name | Company | Position |
---|---|---|
Kiyoung Kim | INNOCEAN Worldwide | Executive Creative Director |
Gunny Park | INNOCEAN Worldwide | Creative Director |
Youngill Jang | INNOCEAN Worldwide | Art Director |
Jaeshik Seo | INNOCEAN Worldwide | Copywriter |
Yonghee Kim | INNOCEAN Worldwide | Art Director |
Mijin Lee | INNOCEAN Worldwide | Copywriter |
Seoyeon Cho | INNOCEAN Worldwide | Art Director |
Jongpil Kim | INNOCEAN Worldwide | Sr. Account Director |
Junghwan Kim | INNOCEAN Worldwide | Sr. Account Director |
Eunjung Ahn | INNOCEAN Worldwide | Account Director |
Chandler Kim | INNOCEAN Worldwide | Sr. Account Manager |
Euisung Ha | INNOCEAN Worldwide | Account Manager |
Jeehye Ryu | INNOCEAN Worldwide | Account Executive |
Jeeyoun Roh | INNOCEAN Worldwide | Account Executive |
Minhee Kang | INNOCEAN Worldwide | Media Director |
Haksoo Kim | INNOCEAN Worldwide | Media Planner |
Sungho Han | INNOCEAN Worldwide | Media Planner |
Juhee Kim | INNOCEAN Worldwide | Production Manager |
John S. Park | Addict Films | Film Director |
Hojun Roh | Planit Production | Executive Producer |
This is a story of a girl named Stephanie. Her dad is boarded on the International Space Station for 7 months and she misses him when he is gone. She writes a letter for him but she doesn't know how to send it to him. And one day as she wonders how big her message has to be for her dad to observe it from space, to her surprise she finds her answer with the most unexpected help. 11 cars collaborated to replicate Stephanie's hand written message on a desert floor so that the father could see the message from space.