THINK AHEAD A BIT - CONSTRUCTION
| Title | THINK AHEAD A BIT - CONSTRUCTION |
| Brand | ERGON ENERGY NETWORK |
| Product / Service | HOME SAFETY |
| Category | A13. Commercial Public Services |
| Entrant | CLEMENGER BBDO BRISBANE, AUSTRALIA |
| Entrant Company | CLEMENGER BBDO BRISBANE, AUSTRALIA |
| Advertising Agency | CLEMENGER BBDO BRISBANE, AUSTRALIA |
| Media Agency | MEDIACOM Brisbane, AUSTRALIA |
| Production Company | MADE BY KIOSK Brisbane, AUSTRALIA |
Credits
| Name | Company | Position |
|---|---|---|
| Marianne Harvey | Clemenger BBDO Brisbane | Creative Director |
| Cristian Staal | Clemenger BBDO Brisbane | Creative Director |
| Gay Chinchen | Clemenger BBDO Brisbane | Brand Strategy Director |
| Terry Whidborne | Clemenger BBDO Brisbane | Art Director |
| Christie Meehan | Clemenger BBDO Brisbane | Copywriter |
| Lisa Nobes | Clemenger BBDO Brisbane | Group Account Director |
| Patrice Dodd | Clemenger BBDO Brisbane | Account Manager |
| Alexandra Pavlos | Clemenger BBDO Brisbane | Account Coordinator |
| Imogen Dick | Clemenger BBDO Brisbane | Agency Producer |
| Kyla Bridge | Clemenger BBDO Brisbane | Production Coordinator |
| Sara Taghaode | Kiosk | Producer |
| Ryan Renshaw | Kiosk | Director |
| Marnie Ellis | Alt VFX | Post Production Producer |
| Matt Bennett | Alt VFX | Offline Editor |
| Christine Trodd | Alt VFX | Colourist |
| Karen Fabling | Alt VFX | Lead Compositor/Online Artist: |
| Matt Greg | Alt VFX | Compositor |
| Ross Batten | Cutting Edge | Sound Designer |
| Dani Wheelhouse | Cutting Edge | Sound Producer |
Brief Explanation
Queenslanders had seen the electrical safety messages for years, but accidents were still happening. So to convert strong awareness into action, we created the Grim Llama to act as a harbinger of electrical doom. Llamas are natural alarm bells, and in the same way, our character acts as a memorable trigger, designed to put safety top of mind when people are near potential hazards.