Title Brand Product / Service Entrant Company Location Production Company Location Award
F04 Innovative Use of Social or Community (including emerging platforms for brands)
#WENEEDCHU
MISSCHU / SOCIAL MEDIA CAMPAIGN
CYPHA INTERACTIVE Surry Hills AUSTRALIA
B04 Consumer Services
PRO KABADDI LEAGUE WEB
STAR INDIA / STAR SPORTS
BLINK DIGITAL Mumbai INDIA
D01 Web Banner
PRO KABADDI LEAGUE INTERACTIVE HOMEPAGE TAKEOVER
STAR INDIA / STAR SPORTS
BLINK DIGITAL Mumbai INDIA
F03 Use of Co-Creation & User Generated Content
HOCKEY SELFIE STICK
STAR INDIA / STAR SPORTS
BLINK DIGITAL Mumbai INDIA
H01 Branded Tech online (incl. Digital Products, Utilities & Tools)
HOCKEY SELFIE STICK
STAR INDIA / STAR SPORTS
BLINK DIGITAL Mumbai INDIA
A03 Storytelling
THE STORY OF JOKOWI'S IMPROMPTU WALKABOUT CAMPAIGN
JOKOWIMANIA (JO-MAN) / PRESIDENTIAL ELECTION
BERAKAR KOMUNIKASI Jakarta INDONESIA
A05 Use/Curation of Image(s)
THE STORY OF JOKOWI'S IMPROMPTU WALKABOUT CAMPAIGN
JOKOWIMANIA (JO-MAN) / PRESIDENTIAL ELECTION
BERAKAR KOMUNIKASI Jakarta INDONESIA
F02 Response/Real-Time Activity (incl. Crowdsourcing)
THE STORY OF JOKOWI'S IMPROMPTU WALKABOUT CAMPAIGN
JOKOWIMANIA (JO-MAN) / PRESIDENTIAL ELECTION
BERAKAR KOMUNIKASI Jakarta INDONESIA
A06 Use of Video
A MESSAGE TO SPACE
HYUNDAI MOTOR COMPANY / HYUNDAI MOTOR COMPANY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT PRODUCTION Seoul SOUTH KOREA
Bronze Spike
B02 Cars & Automotive
A MESSAGE TO SPACE
HYUNDAI MOTOR COMPANY / HYUNDAI MOTOR COMPANY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT PRODUCTION Seoul SOUTH KOREA
Bronze Spike
E01 Social Video
A MESSAGE TO SPACE
HYUNDAI MOTOR COMPANY / HYUNDAI MOTOR COMPANY
INNOCEAN WORLDWIDE Seoul SOUTH KOREA PLANIT PRODUCTION Seoul SOUTH KOREA
Short List
A02 User experience
INVISIBLE MUSIC VIDEO
WARNER MUSIC JAPAN / KOBUKURO
DENTSU Tokyo JAPAN KIRAMEKI Tokyo JAPAN
A04 Animation/Motion Graphics
FENCING VISUALIZED
SPORTS BIZ CO. / FENCING
DENTSU Tokyo JAPAN
Bronze Spike
A11 Data Visualisation
FENCING VISUALIZED
SPORTS BIZ CO. / FENCING
DENTSU Tokyo JAPAN
Bronze Spike
H02 Branded Tech off-line (incl. Digital Installation/Exhibit)
FENCING VISUALIZED
SPORTS BIZ CO. / FENCING
DENTSU Tokyo JAPAN
Silver Spike
A09 Innovative Use of Technology
THE LIFE SAVING TV PROJECT
KT / OLLEH TV
KOREA TELECOM Seoul SOUTH KOREA
G01 Branded Games
WORLD OF PADDLE POP
UNILEVER / PADDLE POP ICE CREAM
SAPIENTNITRO Singapore SINGAPORE MAGMA STUDIOS Singapore SINGAPORE
E04 Other Video
TINNYVISION
NEW ZEALAND TRANSPORT AGENCY / DRUG DRIVING
CLEMENGER BBDO WELLINGTON NEW ZEALAND CURIOUS FILM Auckland NEW ZEALAND
E03 Webisodes/Series
BURN RELIEF
WWF / JUST
LEO BURNETT SYDNEY AUSTRALIA RAPID FILMS Sydney AUSTRALIA
Short List
A01 Interface & Navigation
FUNDTASTIC CUP
FRANKLIN TEMPLETON ASSET MANAGEMENT (INDIA)) / MUTUAL FUNDS
SOCIAL WAVELENGTH Mumbai INDIA
C02 Microsites
FUNDTASTIC CUP
FRANKLIN TEMPLETON ASSET MANAGEMENT (INDIA)) / MUTUAL FUNDS
SOCIAL WAVELENGTH Mumbai INDIA
F05 Applications / Tools
FUNDTASTIC CUP
FRANKLIN TEMPLETON ASSET MANAGEMENT (INDIA)) / MUTUAL FUNDS
SOCIAL WAVELENGTH Mumbai INDIA
A07 Use of Music /Sound Design
PLAY THE PING PONG
TV TOKYO CORPORATION / TABLE TENNIS
DENTSU Tokyo JAPAN WEEK'S Tokyo JAPAN
Bronze Spike
C01 Websites
FREE-NITURE
GOGO VAN / DELIVERY & LOGISTIC SERVICE
LEO BURNETT HONG KONG HONG KONG
I01 Integrated Multi-Platform Campaign
INNISFREE REAL ANTI-AGING RELAY INTERVIEW
INNISFREE / INNISFREE ORCHID ENRICHED CREAM
BBDO KOREA Seoul SOUTH KOREA ANOTHER RAINBOW Seoul SOUTH KOREA
B03 Other Consumer Products (Incl. Durable Goods)
LOOK AT ME
SAMSUNG ELECTRONICS / SAMSUNG ELECTRONICS
CHEIL WORLDWIDE Seoul SOUTH KOREA DESIGNFEVER Seoul / BREAKFAST FILM Seoul SOUTH KOREA
Silver Spike
B06 Charities, Public Health, Safety & Awareness Messages
THE AUSTRALIAN FERTILITY CENSUS
GENEA / FERTILITY CLINIC
WITH COLLECTIVE Sydney AUSTRALIA
E02 Interactive Video
THE WORLD'S SMALLEST SHOWROOM
AUDI VOLKSWAGEN KOREA / AUTOMOBILE
DIGITALDIGM Seoul SOUTH KOREA
F01 Engagement Platform
#THISISMYNAME
MAXIS MOBILE SERVICES / TELECOMMUNICATIONS
LEO BURNETT MALAYSIA Kuala Lumpur / ASIA PACIFIC VIDEOLAB (APV) Selangor MALAYSIA RESERVOIR WORLD Kuala Lumpur MALAYSIA
B01 Fast Moving Consumer Goods
HOUSE OF LITTLE MOMENTS CAMAPAIGN
UNI-PRESIDENT / UNI-NOODLE
ADK TAIWAN CHINESE TAIPEI INNOVATION FILMS Tapei City CHINESE TAIPEI
Short List
B05 Business Products & Services (incl. Corporate Image & Communication)
CATCH UP BANNERS
SKY TELEVISION NZ / SEASON LAUNCH
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
C03 Web Service/App
BLOODBOOK
PALANG MERAH INDONESIA / BLOODBOOK
LEO BURNETT INDONESIA Jakarta INDONESIA HIDRA Jakarta INDONESIA
Short List
A10 Overall Aesthetic Design/Best Practice
LIGHT TRIP MILES
SAMSONITE / SUITCASE
CHEIL Beijing CHINA
NAMIE AMURO ANYTHING FOR GOOGLE CHROME
DIMENSION POINT / AVEX MUSIC CREATIVE / _GENIC' ALBUM RELEASE
EPOCH Tokyo JAPAN EPOCH Tokyo / DOT BY DOT JAPAN
Bronze Spike
B05 Business Products & Services (incl. Corporate Image & Communication)
HACKDIVATE: BE A LEGEND AND DO GOOD
TELSTRA / CISCO CLOUD SERVICES
BRAINS DESIGN Sydney AUSTRALIA
C03 Web Service/App
MO LANG: THE PERFECT NIGHT
GOOGLE / GOOGLE SEARCH
DDB/DM9JAYMESYFU/DIGIT Makati City THE PHILIPPINES
B02 Cars & Automotive
SUDOKU MATRIX MODEL
HONDA / FUNTEC
&C. Beijing CHINA
B01 Fast Moving Consumer Goods
TAOM IS HERE
BINGGRAE / JUICE
CREATIVIA Seoul SOUTH KOREA
E01 Social Video
DEER OF NARA
NARA PREFECTURE / TOURIST INFORMATION VIDEO
SIMPLESHOW JAPAN Tokyo JAPAN SIMPLESHOW JAPAN Tokyo JAPAN
B06 Charities, Public Health, Safety & Awareness Messages
DON'T TRADE ME
PAW JUSTICE / ANTI AUCTIONS
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND
E02 Interactive Video
THE SKIPPING GIRL
MEDIBANK / PRIVATE HEALTH INSURANCE
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA METHOD STUDIOS Melbourne AUSTRALIA
A06 Use of Video
THE SKIPPING GIRL
MEDIBANK / PRIVATE HEALTH INSURANCE
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA METHOD STUDIOS Melbourne AUSTRALIA
A04 Animation/Motion Graphics
MAGIC RUNNING
C’ESTBON MULENE / FUNCTIONAL DRINKS
CHEIL Beijing CHINA
A07 Use of Music /Sound Design
MUSIC REBORN
HMV MARKETING / HMV
McCANN & SPENCER Hong Kong HONG KONG
H02 Branded Tech off-line (incl. Digital Installation/Exhibit)
GLICO REALTIME MOSAIC SELFIE
SHANGHAI EZAKI GLICO FOODS CO. / SWEETS
BEIJING DENTSU ADVERTISING Beijing CHINA IMG SRC ADVERTISING PLANNING SHANGHAI CHINA
F01 Engagement Platform
’LEAVE IT TO US’ REQUEST SYSTEM
AIR NEW ZEALAND / AIR NEW ZEALAND
ASATSU-DK Tokyo JAPAN
Short List
C01 Websites
INFREQUENT FLYERS CLUB
TIGERAIR / INFREQUENT FLYERS CLUB
McCANN MELBOURNE AUSTRALIA
Short List
A11 Data Visualisation
PAPER FASHION KIDS
3M JAPAN / SCOTCH®
ASATSU-DK Tokyo JAPAN
B03 Other Consumer Products (Incl. Durable Goods)
PAPER FASHION KIDS
3M JAPAN / SCOTCH®
ASATSU-DK Tokyo JAPAN
C02 Microsites
PAPER FASHION KIDS
3M JAPAN / SCOTCH®
ASATSU-DK Tokyo JAPAN