Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Use of Screens
MOVIES BY THE BLIND
FOUNDATION FOR THE BLIND IN THAILAND UNDER THE ROYAL PATRONAGE OF H.M. THE QUEEN
FOUNDATION FOR THE BLIND IN THAILAND UNDER THE ROYAL PATRONAGE OF H.M. THE QUEEN
STARCOM MEDIAVEST GROUP Bangkok THAILAND STARCOM MEDIAVEST GROUP Bangkok THAILAND
HOW AIRPORT SCREENS UNLEASHED THE ENTERTAINMENT POWER OF GOOGLE PLAY
GOOGLE
GOOGLE PLAY
PHD Sydney AUSTRALIA PHD Sydney AUSTRALIA
GOOGLE NOW JUST DO RIGHT THING
GOOGLE TAIWAN
INTERNET PRODUCTS AND SERVICES
OMD TAIWAN Taipei CHINESE TAIPEI OMD TAIWAN Taipei CHINESE TAIPEI
WHERE ARE WE GOING, DAD?
JOHNSON & JOHNSON
JOHNSON'S BABY
OMNICOM MEDIA GROUP Shanghai CHINA OMD CHINA Shanghai CHINA
MOVIE STAR BECOMES A BRAND MANAGER
HINDUSTAN UNILEVER
HINDUSTAN UNILEVER
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
VIM MAHARASHTRACHI RUCHIRA
HINDUSTAN UNILEVER
VIM
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
QUATTRO® SCREENSAVER
AUDI VOLKSWAGEN KOREA
SCREENSAVER
DIGITALDIGM Seoul SOUTH KOREA MABLE Seoul SOUTH KOREA
GAME ON
KIA
KIA
INITIATIVE Sydney AUSTRALIA INITIATIVE Sydney AUSTRALIA
Short List
EYES ON THE ROAD
VOLKSWAGEN
VOLKSWAGEN
OGILVYONE BEIJING CHINA HHMEDIA Guangzhou CHINA
Silver
INSTAGRAM MARATHON
NIKE HONG KONG
NIKE RUNNING
OGILVY & MATHER GROUP HONG KONG HONG KONG
UGLY PORTRAIT
SPACE WORLD
AMUSEMENT PARK “SPACE WORLD”
I&S BBDO Tokyo JAPAN
SKIRT_FLIRT
SHOGAKUKAN
CANCAM
DENTSU Tokyo JAPAN
THE PARTNER
TBS AND VTV
TV FILM
DENTSU MEDIA VIETNAM Ho Chi Minh City VIETNAM
FOOD TOURISM
THE PHILIPPINE DEPARTMENT OF TOURISM
TOURISM
DENTSU PHILIPPINES Manila THE PHILIPPINES
A02 Use of Magazines/Newspapers
A KITKAT BREAK WITH AN ANDROID TWIST
NESTLÉ INDIA
KIT KAT
ZENITHOPTIMEDIA Gurgaon INDIA ZENITHOPTIMEDIA Gurgaon INDIA
NEROLAC PAINTS CMYK
KANSAI NEROLAC PAINTS
NEROLAC PAINTS
UM LODESTAR Mumbai INDIA UM LODESTAR Mumbai INDIA
Short List
MAWBIMA-MOSQUITO REPELLANT PAPER
CEYLON NEWSPAPERS
MAWBIMA
LEO BURNETT SOLUTIONS Colombo SRI LANKA STARCOM WORLDWIDE Colombo SRI LANKA
Silver
THE FIRST NEWSPAPER THAT TRAVELLED THROUGH TIME
HONGKONG LAND
LANDMARK
PHD HONG KONG HONG KONG PHD HONG KONG HONG KONG
PROJECT U
UNITEC INSTITUTE OF TECHNOLOGY
EDUCATION
OPEN COMMUNICATIONS Auckland NEW ZEALAND OPEN COMMUNICATIONS Auckland NEW ZEALAND
SPACE TO PRAY
AIA INSURANCE
INSURANCE
TBWA\SRI LANKA Colombo SRI LANKA OMD Colombo 6 SRI LANKA
STAR SPORTS REFRESH
STAR INDIA
BROADCASTER
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
THE NAMESAKE
HINDUSTAN UNILEVER
HINDUSTAN UNILEVER
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
THE COSMO TRESEMME AFFAIR
HINDUSTAN UNILEVER
SHAMPOO
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
THE GRAZIA EXPERIMENT
P&G INDIA
GILLETTE
BBDO INDIA Mumbai INDIA MEDIACOM Mumbai INDIA
CUSTOMISED FURNITURE
FUTURE GROUP
HOMETOWN RETAIL
DDB MUDRA GROUP Mumbai INDIA
MIRROR
WIJAYA NEWS PAPERS LIMITED
NEWS PAPER
SARVA INTEGRATED Colombo SRI LANKA
Short List
TREASURE MAP OF NEWSPAPERS
YOMIURI SHIMBUN/THE ASAHI SHIMBUN/THE MAINICHI NEWSPAPERS/THE NIKKEI
NEWSPAPER
DENTSU CHUBU Nagoya JAPAN
A03 Use of Outdoor
ANZ GAYTMS
ANZ
ANZ BANK
WHYBIN\TBWA GROUP MELBOURNE AUSTRALIA PHD Melbourne AUSTRALIA
Bronze
PEPSODENT LUCKNOW-GORAKHPUR PASSENGER
HINDUSTAN UNILEVER
PEPSODENT TOOTHPASTE
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
HALONIX SAFER CITY PROJECT
HALONIX
INDOOR AND OUTDOOR LIGHTING SOLUTIONS
CHEIL WORLDWIDE (INDIA) Gurgaon INDIA MEDIA SUPPLEMENTS New Delhi INDIA
Bronze
SOCCER STATION
SONY MOBILE COMMUNICATIONS INTERNATIONAL AB
SMARTPHONES
JCDECAUX TRANSPORT Hong Kong HONG KONG JCDECAUX TRANSPORT Hong Kong HONG KONG
BOOKWORLD IN THE REAL WORLD
BOOKWORLD
ONLINE BOOK RETAILER
IKON Melbourne AUSTRALIA IKON Melbourne AUSTRALIA
BUILDBOARD
DEFENCE FORCE RECRUITING
AUSTRALIAN NAVY
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
SAVE THE SUNDAE CONE
GOLDEN ARCHES RESTAURANT
McDONALD'S SUNDAE CONE
LEO BURNETT Kuala Lumpur MALAYSIA
Short List
BOND STICKER
YAHOO JAPAN
TOUR DE TOHOKU
YAHOO JAPAN CORPORATION Tokyo JAPAN
A04 Use of Ambient Media: Small Scale
MAXIBON HANGRYMAN
PETERS ICE CREAM
MAXIBON
LEO BURNETT MELBOURNE AUSTRALIA ZENITHOPTIMEDIA Melbourne AUSTRALIA
HONDA H2O
HONDA
HONDA FCX
LEO BURNETT MELBOURNE AUSTRALIA ZENITHOPTIMEDIA Melbourne AUSTRALIA
CHANGE THE BOTTLE, CHANGE THE GAME
LION
BEER
DDB GROUP NEW ZEALAND Auckland NEW ZEALAND ZENITH OPTIMEDIA Auckland NEW ZEALAND
Bronze
U CAN - IT JUST TAKES YOU AND A CAN
KANSAI NEROLAC PAINTS
HOME PAINTING SERVICE
UM LODESTAR Mumbai INDIA UM LODESTAR Mumbai INDIA
GUM MESSAGES
WRIGLEY CONFECTIONERY (CHINA)
DOUBLEMINT
PROXIMITY CHINA Guangzhou CHINA STARCOM Guangzhou CHINA
WHAT’S SIMPLE NOW WON’T BE SIMPLE WHEN YOU RETIRE
MANULIFE (INTERNATIONAL)
MANULIFE RETIREMENT PLANNING
DDB GROUP HONG KONG HONG KONG PHD HONG KONG HONG KONG
McDONALD'S HAPPY NEWS
McDONALD'S RESTAURANTS (HONG KONG)
2014 NEW YEAR CAMPAIGN
DDB GROUP HONG KONG HONG KONG OMD HONG KONG HONG KONG
A CAPPUCCINO THAT SOLD A BEAUTY PRODUCT
UNILEVER
POND'S BB+
MINDSHARE Mumbai INDIA MINDSHARE Mumbai INDIA
#DISCUSS
THE WHEELER CENTRE
THE WHEELER CENTRE
CLEMENGER BBDO MELBOURNE AUSTRALIA
GOOD OIL TAG
S-OIL
S-OIL
CHEIL WORLDWIDE Seoul SOUTH KOREA
INVISIBLE PEOPLE
UNHCR
A REFUGEE EXHIBITION CAMPAIGN
CHEIL WORLDWIDE Seoul SOUTH KOREA
Short List
THE LIGHT BAG
SALAAM BAALAK TRUST
SALAAM BAALAK TRUST
CHEIL WORLDWIDE (INDIA) Gurgaon INDIA
Short List
PROJECT RAINBOW
PROJECT RAINBOW
SOCIAL CAUSE FOR TACLOBAN
ASPAC ADVERTISING Makati City THE PHILIPPINES
SHARE MY DABBA
HAPPY LIFE WELFARE & DABBAWALA FOUNDATION
SHARE MY DABBA
McCANN WORLDGROUP Mumbai INDIA
THE SMALLEST VALUE FLYER
TMB BANK PUBLIC
TMB NO FIXED
THE LEO BURNETT GROUP THAILAND Bangkok THAILAND