THE ENCOUNTER

Short List
TitleTHE ENCOUNTER
Client7-ELEVEN
Product / Service7-MOBILE
CategoryA14. Commercial Public Services
EntrantOGILVY & MATHER Taipei, CHINESE TAIPEI
Entrant Company OGILVY & MATHER Taipei, CHINESE TAIPEI
Advertising Agency OGILVY & MATHER Taipei, CHINESE TAIPEI
Production Company SPRING FILMS Taipei, CHINESE TAIPEI

Brief Explanation

Nowadays, when college students encounter anything unbelievable, by instinct, they'll post it on Facebook to share it. Therefore, it's effective to point out how painful it could be to not have internet access. Through a college kid's summer outing to point out that when you can't go online and share your amazing encounter with friends, even a Kappa can't stand it. Thank god you have 7-Mobile.

Credits

Name Company Position
Jennife Hu Ogilvy&Mather Advertising Executive Creative Director
Alvin Chen Ogilvy&Mather Advertising Associate Creative Director
Sophie Lin Ogilvy&Mather Advertising Copywriter
Sam Huang Ogilvy&Mather Advertising Art Director
Sk Liu Ogilvy&Mather Advertising Agency Producer
Where Wu Ogilvy&Mather Advertising Account Director
James Han Ogilvy&Mather Advertising Account Manager