Title | SUBARU IMPREZA GOOD PERFORMANCE. IN ONE. |
Brand | FUJI HEAVY INDUSTRIES |
Product / Service | CAR |
Category | B01. Internet Film |
Entrant | EN INC. Tokyo, JAPAN |
Entrant Company | EN INC. Tokyo, JAPAN |
Advertising Agency | ASATSU-DK Tokyo, JAPAN |
Production Company | EN INC. Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Tomohiro Nishijima | Base 0 Co./Ltd. | Creative Director |
Tomohiro Nishijima | Base 0 Co./Ltd. | Copywriter |
Ibuki Takahata | ASATSU/DK INC. | Account Executive |
Masato Hirata | En Inc. | Producer |
Hideaki Sunaga | Director | |
Yuki Nakamura | Cinematographer | |
Tatsuya | Music | |
Tatsuya | Sound Design/Arrangement | |
Kouteisennin | Choreographer |
Nothing can touch IMPREZA when coming to all-round performance. Our mission was to inform such fact to those who want their car to be more than a mobile device, in the attractive way so that they become interested in test driving IMPREZA. That would eventually leads to the desire of ownership. IMPREZA achieves the top quality in all-round performance including design, ride quality, special function(fuel economy, diver assist technology etc). To inform the great performance of IMPREZA to those who are not interested in IMPREZA, we needed to create, not the informative advertisement, but the entertainment packed with all the great quality of IMPREZA. In our entertainment, the amazing animation-dance team, portrayed the great driving performance with smooth cornering and higher cushion effect while the human beatboxing artist realized the sound of engine, door, seatbelt, expressing the overall greatness of IMPREZA.