Title | GET HOME |
Brand | CARREFOUR |
Product / Service | CARREFOUR AC-TEAM |
Category | A09. Retail stores, restaurants & fast food outlets |
Entrant | INSPIRE ADVERTISING Taipei, CHINESE TAIPEI |
Entrant Company | INSPIRE ADVERTISING Taipei, CHINESE TAIPEI |
Advertising Agency | INSPIRE ADVERTISING Taipei, CHINESE TAIPEI |
Production Company | FISH FILM PRODUCTIONS Taipei, CHINESE TAIPEI |
Name | Company | Position |
---|---|---|
Ronny Hsu | Inspire Advertising | Executive Creative Director |
Renee Chen | Inspire Advertising | Creative Director |
Renee Chen | Inspire Advertising | Copywriter |
Ronny Hsu | Inspire Advertising | Art Director |
Naomi Chang | Inspire Advertising | Art Director |
Chihwei Wu | Inspire Advertising | Art Director |
Edward Tai | Inspire Advertising | General Manager |
Chien Luo | Inspire Advertising | Account Director |
Sandra Hsieh | Inspire Advertising | Account Manager |
Titan Liang | Inspire Advertising | Account Executive |
Jia/Wei Huang | Fish Film Productions | Director |
May is usually the month that Taiwanese sensed that summer time is coming soon and reminds families to consider on renewing their air conditioner. We aim to build up the professional image on Carrefour Home Set Up Service and trigger our consumers to renew their air conditioner. We try to deliver the campaign theme “start the happy moment!” in a humor way. Through Carrefour Home Set Up Service, the AC-Team, we will create a happy moment for you and your family. You will feel cool and comfortable and become more closer with family. Demonstrated with “too hot to live without an air conditioner” v.s. “so cool to having the air conditioner in the house”. The dramatic performance will attract consumers to purchase an air conditioner.