KEEP ON RUNNING

TitleKEEP ON RUNNING
BrandTAMIYA, INC.
Product / ServiceMINI 4WD
CategoryB01. Internet Film
EntrantSODA! COMMUNICATIONS Tokyo, JAPAN
Entrant Company SODA! COMMUNICATIONS Tokyo, JAPAN
Advertising Agency DENTSU Tokyo, JAPAN
Advertising Agency 2 DENTSU EAST JAPAN Tokyo, JAPAN
Production Company SODA! COMMUNICATIONS Tokyo, JAPAN

Credits

Name Company Position
Shinji Muto DENTSU INC. Creative Director
Ken Yamada DENTSU INC. Copywriter
Masuda DENTSU EAST JAPAN INC.SHIZUOKA Manager
Kazumaru Okada DENTSU EAST JAPAN INC.SHIZUOKA Manager
Toshiya Konno Soda! Communications Inc. Producer
Yoshinori Maruyama Soda! Communications Inc. Production Manager
Kensaku Kakimoto Saku Director
Satomi Inagaki Saku Assistant Director
Kensaku Kakimoto Saku Director Of Photography
Yu Oishi Freelance Camera Assistant
Chie Nagao Freelance Lighting
Aya Sato Nuvelle Vague Art Director
Naoki Ito FLAT CO.LTD Equipment
Hirohide Ibusuki Sis Equipment
Takuo Jozuka KFIBE CO.LTD. Video Engineer
Toru Midorikawa Melody Punch Inc. Music
Naoki Takahashi SOUNDROID Sound Design
Yasuaki Miyatake Flux Inc. Special Effects Computer Graphics
Ayana Fukumori OMNIBUS JAPAN INC. Audio Mixing
Masaya Yoshida OMNIBUS JAPAN INC. Editor

Brief Explanation

World's leading plastic model maker TAMIYA made a brand movie about "Mini 4WD". The brand has over 30 years of history, and the power driven model car series, which has been sold 175,000,000 pieces, has been well known by kids in Japan as a toy that they had made and played with in their childhood. In the movie, about 200different model cars are introduced following their history. They are all loved regardless of the ages and generations, and still now, their popularity keeps on running towards the future.

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