| Title | CHARLIE RUEDPOKANON |
| Brand | TIGER BEER |
| Product / Service | TIGER BEER |
| Category | A02. Drinks - Alcoholic & Non-Alcoholic |
| Entrant | DROGA5 SYDNEY, AUSTRALIA |
| Entrant Company | DROGA5 SYDNEY, AUSTRALIA |
| Advertising Agency | DROGA5 SYDNEY, AUSTRALIA |
| Production Company | FINCH Sydney, AUSTRALIA |
| Production Company 2 | HECKLER Sydney, AUSTRALIA |
| Production Company 3 | SONAR MUSIC Moore Park, AUSTRALIA |
| Name | Company | Position |
|---|---|---|
| David Nobay | Droga5 Sydney | Creative Chairman |
| Andrew Fergusson | Droga5 Sydney | Creative Director |
| Cam Blackley | Droga5 Sydney | Creative Director |
| Emily Cussins | Droga5 Sydney | Copywriter |
| Leslie Sharpe | Droga5 Sydney | Art Director |
| Holly Alexander | Droga5 Sydney | Agency Producer |
| Richard Sweetman | Droga5 Sydney | Business Director |
| Michaela Futcher | Droga5 Sydney | Planner |
| Christopher Riggert | Finch | Director |
| Michael Hilliard | Finch | Producer |
| Jeremy Rouse | Finch | Director Of Photography |
| Peter Sciberras | Method Studios | Editor |
| Will Alexander | Heckler | Executive Producer |
| Jayne De Costa | Heckler | Senior Vfx Producer |
| Jamie Watson | Heckler | Vfx Superviser |
| Sonar Music | Sonar Music | Music |
TIGER IS UNCAGING THE RESTLESS SPIRITS OF ASIA. THE MOMENT HAS ARRIVED FOR ASIA’S MEN TO SHOW THE WORLD THEIR SPIRIT AND TIGER BEER IS INSPIRING THEM TO BREAK FREE FROM THE CONSTRAINTS OF GENERATIONS PAST AND CELEBRATE THEIR RESTLESS AMBITION. BIO: A two-minute action film trailer was all it took to change the course of Charlie’s life, attracted to the silver screen not by the thought of acting but the lure of action. Learning at the knee of Shaolin Masters he found his way into one of Asia’s top stunt troupes and pushing the boundaries of what is humanly possible every day. WHY IS HE UNCAGED: Raised in America Charlie followed the advice of his Thai parents and played it safe getting a degree in business. But he knew there was more, and the inspiration of Asia’s action films could not be denied, leading him to break free and chase his dream. Just as his degree has acted as a safety net, in his stunt work he now puts his life in the hands of others as he performs his death-defying stunts. Each time he leaps from a building he is showing how shrugging off your fears, frees you.