| Title | SHADOW PICTURE |
| Brand | KADOKAWA |
| Product / Service | PUBLISHER |
| Category | A11. Publications & Media |
| Entrant | DENTSU Tokyo, JAPAN |
| Entrant Company | DENTSU Tokyo, JAPAN |
| Advertising Agency | DENTSU Tokyo, JAPAN |
| Production Company | ENGINE FILM Tokyo, JAPAN |
| Name | Company | Position |
|---|---|---|
| Yoshimitsu Sawamoto | Dentsu Inc. | Executive Creative Director |
| Souhei Okano | Dentsu Inc. | Creative Director |
| Kaoru Sugano | Dentsu Inc. | Creative Director |
| Ryosuke Miyashita | Dentsu Inc. | Art Director |
| Miwako Hosokawa | Dentsu Inc. | Copywriter |
| Risa Horikoshi | Dentsu Inc. | Copywriter |
| Takashi Nakano | Dentsu Inc. | Account Executive |
| Akiko Iida | Dentsu Inc. | Account Executive |
We gathered a variety of Kadokawa content and created seven large pieces of artwork. A robotic arm verified lighting angles and positioning of the artwork. As viewers follow the shadows created by the light in specific places, a story of a young boy growing up unfolds. This story expresses the richness that Kadokawa brings to our lives. The movement, lighting, and filming of the artwork depended on very specific timing, so verification was conducted repeatedly.