| Title | BLIND TASTE TV |
| Brand | THAILAND ASSOCIATION OF THE BLIND |
| Product / Service | THAIRATH TV |
| Category | A11. Publications & Media |
| Entrant | BBDO PROXIMITY THAILAND Bangkok, THAILAND |
| Entrant Company | BBDO PROXIMITY THAILAND Bangkok, THAILAND |
| Advertising Agency | BBDO PROXIMITY THAILAND Bangkok, THAILAND |
| Production Company | LONGDO PRODUCTION Bangkok, THAILAND |
| Name | Company | Position |
|---|---|---|
| Suthisak Sucharittanonta | BBDO Proximity Thailand | Chief Creative Officer |
| Suthisak Sucharittanonta | BBDO Proximity Thailand | Executive Creative Director |
| Chalit Manuyakorn | BBDO Proximity Thailand | Creative Director |
| Choojai Ka Kalayanamitr | Choojai Ka Kalayanamitr | Creative Director |
| Chalit Manuyakorn | BBDO Proximity Thailand | Creative Director |
| Suthisak Sucharittanonta | BBDO Proximity Thailand | Copywriter |
| Chalit Manuyakorn | BBDO Proximity Thailand | Copywriter |
| Thasorn Boonyanate | BBDO Proximity Thailand | Copywriter |
| Apichai Inthutsingh | BBDO Proximity Thailand | Asso. Creative Director |
| Rook Floro | BBDO Proximity Thailand | Art Director |
| Tiabtawan Limjittrakorn | BBDO Proximity Thailand | Art Director |
| Natira Wongpaitoon | BBDO Proximity Thailand | Graphic Designer |
| Taksina Vasaruchapong | BBDO Proximity Thailand | Account Director |
| Sorasart Wisetsin | Longdo Production | Director |
| Udomsak Lekkrajang | Longdo Production | Director Of Photography |
| Kratae/Ple | TV Show/Production | Executive Producer |
| Bob Eye View | Bob Eye View | Photographer |
| Nanthana Kumpiranont | BBDO Proximity Thailand | Agency Producer |
| Suthisak Sucharittanonta | BBDO Proximity Thailand | Art Director |
IN THAILAND, BLIND PEOPLE ARE OFTEN PERCEIVED TO BE INFERIOR. THEIR MAIN JOB IS SELLING LOTTO, BEGGAR, PLAYING MUSIC WITH OPEN HAT. BUT WE KNOW THEY ARE BETTER THAN THAT. IT'S ONE OF THE MAIN PROBLEM IN OUR SOCIETY. PEOPLE IGNORE THEM. HOW TO MAKE THEIR LIVE BETTER? "LOSING ONE SENSE ENHANCES THE OTHERS" TOGETHER WITH THAIRATH (THE BIGGEST NEWSPAPER AND CABLE CHANNEL IN THAILAND) AND THAILAND ASSOCIATION FOR THE BLIND, WE CREATED "BLIND TASTE". THE WOLRD FIRST FOOD CRITIC SHOW THAT USE A VISUALLY IMPAIRED TO BE A HOSTED. AFTER LAUNCHING 3 TAPES, NOW WE HAVE 3 HOSTED SHOW, ALL VISUALLY IMPAIRED, WE GET ALL POSITIVE FEEDBACK FROM EVERY REVIEW. OUR HOSTED ARE GETTING FAMOUS LIKE (THAI GORDON RAMSEY). THE CHANNEL SIGN A NEW CONTACT COVER THE NEXT SEASON. VISUALLY IMPAIRED GOT A NEW JOB THAT THEY SHOULD BE PROUD. EVERYBODY LOVES IT. THEY TRY TO EAT WITHOUT SEEING THE FOOD.