| Title | I MISSED ALREADY |
| Brand | SIAM COMMERCIAL BANK |
| Product / Service | SCB UP2ME |
| Category | B01. Internet Film |
| Entrant | JWT BANGKOK, THAILAND |
| Entrant Company | JWT BANGKOK, THAILAND |
| Advertising Agency | JWT BANGKOK, THAILAND |
| Production Company | HUB HO HIN BANGKOK, THAILAND |
| Name | Company | Position |
|---|---|---|
| Satit Jantawiwat | JWT Bangkok | Chief Creative Officer |
| Parinya Pipatporn | JWT Bangkok | Copywriter |
| Chanakan Ukosakul | JWT Bangkok | Art Director |
| Jiroj Mechoojit | JWT Bangkok | Agency Producer |
| Hansa Wongsiripitack | J Connect | Business Director |
| Chatree Chokmongkolsatian | J Connect | Digital Planning Director |
| Kraitip Sivakriskul | J Connect | Senior Digital Planner |
| Paweena Promtong | J Connect | Traffic/Planning Coordinator |
| Piyakarn Bootprasert | Hub Ho Hin Bangkok | Director |
| Nattapon Kornkaew | Hub Ho Hin Bangkok | Producer |
| Parn Busabun | Hub Ho Hin Bangkok | Editor |
| Chawanet Asanasen/Disatat Pleanrungsi/Parkpume Charoenviriya | Soundsuite | Music Composer |
| Pathompol Chan/In | Soundsuite | Sound Engineer |
| Wittaya Boonvitichot | Sounds Good Studio | Production Designer |
SCB UP2ME, the new financial solution from Siam Commercial Bank that covers the basic financial needs of Gen-Y segment together with a mobile application that serves their on-the-go lifestyle. In this film, we have specifically designed the way to grab attention of Gen-Y with contents that based on functions of UP2ME mobile application Easy Pay Pay by QR code. This is the first financial musical film in Thailand ever.