Title Brand Product / Service Entrant Company Location Award
A01 Creative Effectiveness
AQUA SOCIAL FES!!
TOYOTA MARKETING JAPAN
AQUA
DENTSU Tokyo JAPAN
HELP A CHILD REACH 5 - GONDAPPA
UNILEVER
LIFEBUOY
LOWE AND PARTNERS WORLDWIDE Mumbai INDIA
TUMBLE
SCHWEPPES AUSTRALIA
SCHWEPPES MIXERS
GEORGE PATTERSON Y&R Melbourne AUSTRALIA
SEEK VOLUNTEER
SEEK VOLUNTEER
SEEK
LEO BURNETT MELBOURNE AUSTRALIA
Short List
LIFEBUOY 'ROTI' REMINDER
HINDUSTAN UNILEVER
TOILET SOAP
GEOMETRY GLOBAL Mumbai INDIA
Short List
TXTBKS
SMART COMMUNICATIONS
SMART PUBLIC AFFAIRS
DDB/DM9JAYMESYFU/DIGIT Makati City THE PHILIPPINES
DUMB WAYS TO DIE- THE GAME
METRO
PUBLIC TRANSPORT
McCANN MELBOURNE AUSTRALIA

Creative Effectiveness Spike

UNITY PAPER
WIJEYA NEWSPAPERS LIMITED
ADA NEWSPAPER
LEO BURNETT SOLUTIONS Colombo SRI LANKA
Short List
BATTING PRACTICE CENTER 3
MURATA KAMPO CHINESE HERBAL MEDICINE
BAIKA GOFUKU GAN
DENTSU KANSAI Osaka JAPAN
POINT PUBLISHERS
KOREAN BRAILLE LIBRARY
BRAILLE BOOKS FOR CHILDREN
CREATIVIA Seoul SOUTH KOREA
CHRISTCHURCH REIMAGINED
CHRISTCHURCH & CANTERBURY TOURISM
CHRISTCHURCH & CANTERBURY
IRIS WORLDWIDE Sydney AUSTRALIA
Short List
NIKE PARALLEL JOURNEYS
NIKE
NIKE CRICKET
JWT INDIA Mumbai INDIA
SAY IT WITH CHOCOLATE
MONDELEZ MALAYSIA
CADBURY DAIRY MILK
GEOMETRY GLOBAL Kuala Lumpur MALAYSIA
NFC CHARITY STICKERS
UNICEF HONG KONG
CHARITY STICKER (PUBLIC SERVICE)
CHEIL HONG KONG HONG KONG
DRIVE AWAKE
PTT PUBLIC COMPANY LIMITED
CAFE' AMAZON
BBDO PROXIMITY THAILAND Bangkok THAILAND
HOW BRAD PITT’S BRO HELPED VIRGIN MOBILE PUNCH ABOVE ITS WEIGHT
VIRGIN MOBILE AUSTRALIA
VIRGIN MOBILE
HAVAS WORLDWIDE AUSTRALIA Sydney AUSTRALIA
Grand Prix
SOLDIER FOR WOMEN
P&G INDIA
GILLETTE
BBDO INDIA Mumbai INDIA
REINVENTING A ONCE LOVED AUSSIE ICON
CARLTON & UNITED BREWERIES
VICTORIA BITTER
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
HAWKER HEROES
SINGAPORE TELECOMMUNICATIONS
SINGTEL
BBDO PROXIMITY SINGAPORE SINGAPORE
TURNING ON A CUSTOMER WHO HAS SWITCHED OFF
TATA SKY
TATA SKY +HD
OGILVY & MATHER INDIA Mumbai INDIA
GRINNERS ARE WINNERS
COLGATE
MOUTHGUARDS
GPY&R Sydney AUSTRALIA
SMELL A MEMORY
GIVAUDAN
FRAGRANCE HOUSE
JWT SINGAPORE SINGAPORE
5.2 YEARS OF DIGITAL CONTENT VIEWED IN JUST 6 MONTHS!
HINDUSTAN UNILEVER
AXE DEODORANT
MINDSHARE Mumbai INDIA
TRIAL BY TIMELINE
AMNESTY INTERNATIONAL
PROTECT THE HUMAN
COLENSO BBDO Auckland NEW ZEALAND

Creative Effectiveness Spike

BEYOND THE WALL
FRUCOR BEVERAGES
MOUNTAIN DEW
COLENSO BBDO Auckland NEW ZEALAND

Creative Effectiveness Spike

V MOTION PROJECT
FRUCOR BEVERAGES
V ENERGY DRINK
COLENSO BBDO Auckland NEW ZEALAND

Creative Effectiveness Spike

THE SMART PHONE LINE
SAMSUNG NEW ZEALAND
GALAXY S4
COLENSO BBDO Auckland NEW ZEALAND
Short List
MEGA YDC
PEERLESS PRODUCTS
CHAMPION INFINITY DETERGENT
TBWA\SANTIAGO MANGADA PUNO Makati City THE PHILIPPINES
THE GERM STAMP
PROCTER & GAMBLE
SAFEGUARD
SAATCHI & SAATCHI Singapore SINGAPORE
THE MOST POWERFUL ARM
SAVE OUR SONS / THE DUCHENNE FOUNDATION
AWARENESS FOR DUCHENNE MUSCULAR DYSTROPHY
FINCH Sydney AUSTRALIA
HELP DESK
AARAMBH
HELP DESK
DDB MUDRA GROUP Mumbai INDIA