Brief Explanation

The Space Brothers is a popular Japanese comic, about two brothers aspiring to become astronauts. The brief was to attract new fans and to connect with them in a new way, by using social media. Since the theme of the comic is about the dream & struggle to become astronauts', and to go out into space, we developed an iPhone app, which lets people experience this casually. The MOON JUMP allows the users to participate at the same moment and 'jump off the face of the Earth' together to reach the moon. 1. The users will receive an alert to jump at the same time few times a week. 2. The countdown starts 5 minutes before the jump. 3. The distance of jumps by the users around the world will be collected. The more you get close to the moon, the bigger reward they can get. 4. Users can see the list of people who jumped with them at the same time. The ultimate goal is to accumulate the jumps together to reach the moon, and get a chance to win a trip out to space.