| Title | CLOCK |
| Brand | RUAM CHAROEN PATTANA |
| Product / Service | TOP CHAROEN CSR |
| Category | A15. Corporate Image |
| Entrant | JWT BANGKOK, THAILAND |
| Entrant Company: | JWT BANGKOK, THAILAND |
| Advertising Agency: | JWT BANGKOK, THAILAND |
| Production Company: | PHENOMENA Bangkok, THAILAND |
| Name | Position |
|---|---|
| Satit Jantawiwat | Executive Creative Director |
| Sahaath Limlucksana | Creative Director |
| Littichai Panitjaroen | Copywriter |
| Piya Ngow | Art Director |
| Jiroj Mechoojit | Agency Producer |
| Lalita Sirimaharaj | Account Supervisor |
| Noppasak Treeponchaisak | Advertiser's Supervisor |
| Thanonchai Sornsriwichai | Director |
| Cinedigital | Sound Design/Arrangement |
| Supannapa Traitonwong | Account Manager |
| Supannapa Traitonwong | Account Manager |
Synopsis : In a series of four short TV ads for Top Charoen optometrists (Clock, Elephant carving, Women, & Paper), the Thai retail brand questions how people see everyday objects and then challenges their perception. This simple demonstration blurs the reality of what we see and how we see, and in so doing offers consumers a new way to see the world.