Title | SPRING IS COMING |
Brand | DIAGEO KIRIN |
Product / Service | JOHNNIE WALKER |
Category | B01. Internet Film |
Entrant | HAKUHODO Tokyo, JAPAN |
Entrant Company: | HAKUHODO Tokyo, JAPAN |
Advertising Agency: | HAKUHODO Tokyo, JAPAN |
Production Company: | HAKUHODO PRODUCT'S Tokyo, JAPAN |
Name | Position |
---|---|
Kazuhiko Washio | Creative Director |
Minoru Sasaki | Agency Producer |
Naoko Shirai | Account Supervisor |
Shigehiko Kumagai | Producer |
Shojiro Nishimi | Director |
Studio 4℃ | Animation |
Seiichi Yamamoto | Music |
Shuhei Segawa | Planner |
Shuhei Segawa | Planner |
Since 1820, Johnnie Walker, the world’s No. 1 scotch whisky has never stopped moving forward. In 2011, just as Johnnie Walker was about to launch its first brand campaign in Japan in ten years, Japan was struck by a great earthquake and tsunami. This project, a series of films based on the Johnnie Walker slogan “Keep Walking” (=personal progress, each and every one continuing to move forward) became a message of hope and support for the Japanese people and Japan’s future. Famous Japanese film directors who were also eager to restore Japan’s vitality agreed to participate in the Keep on Walking Theatre project. At the end of the day, six short films were produced, of which three are being entered in this contest. Film②Spring is Coming On a certain planet there was a man filled with curiosity from the day he was born. Transforming himself into animals or mermen he was constantly exploring all the year round. Then came a cold winter. What will he do when spring comes round again? As time passes, change is always accompanied by pain. But there is always some new vista to see. To Keep Walking and make every new day an adventure is how we grow. Our endless curiosity about what lies before us is why we Keep Walking.