Title | YOUR SECRET |
Brand | LIXIL CORPORATION |
Product / Service | RICHELLE |
Category | A03. Home Furnishing, Appliances, Maintenance & Household Products |
Entrant | AOI PRO. Tokyo, JAPAN |
Entrant Company: | AOI PRO. Tokyo, JAPAN |
Advertising Agency: | TUGBOAT Tokyo, JAPAN |
Production Company: | AOI PRO. Tokyo, JAPAN |
Name | Position |
---|---|
Yasumichi Oka | Creative Director |
Tetsuro Aso | Copywriter |
Tsuyoshi Ito | Agency Producer |
Kohta Kanki/Susumu Hirama | Producer |
Jun Kawanishi | Director |
Kenji Nishino/Takayuki Yasoshima | Editor |
Satsuki Shimazaki | Sound Design/Arrangement |
Digital Garden Inc. | Post Production |
Fryderyk Franciszek Chopin | Music |
Tetsuro Aso | Planner |
Takahiro Matsunaga | Director Of Photography |
Visualbay Co./Ltd. | EditingCompany |
Tetsuro Aso | Planner |
Takahiro Matsunaga | Director Of Photography |
Visualbay Co./Ltd. | Editing Company |
The wife, who is visiting the family home her husband for a family gathering, tries to start a conversation with her sister-in-law who is breezily doing chores in the kitchen. The wife cannot help but feel a tinge of envy at the sight of the sister-in-law who has a beautiful smile and effortlessness when working, and thinks to herself, "You're hiding something. Surely, a lot of things." As if in response to the wife's silently brewing sense of rivalry towards the sister-in-law, the narration of "In fact, she is good at hiding things." follows, along with the scene of the product that holds (hides) a large amount of kitchen appliance.