| Title | A DAY IN THE LIFE OF KERALA |
| Brand | BENNETT, COLEMAN & CO. |
| Product / Service | THE TIMES OF INDIA - KERALA EDITION LAUNCH |
| Category | A11. Publications & Media |
| Entrant | JWT Mumbai, INDIA |
| Entrant Company: | JWT Mumbai, INDIA |
| Advertising Agency: | JWT Mumbai, INDIA |
| Production Company: | GOOD MORNING FILMS Mumbai, INDIA |
| Name | Position |
|---|---|
| Bobby Pawar | Chief Creative Officer |
| Senthil Kumar | Executive Creative Director |
| Senthil Kumar | Creative Director |
| Senthil Kumar | Copywriter |
| Senthil Kumar | Art Director |
| Vikram Kalra | Producer |
| Shashanka Chaturvedi | Director |
| Shashanka Chaturvedi | Editor |
| Kalabhavan Mani/Sajith Cv - Four Eyes Films | Sound Design/Arrangement |
| Good Morning Films | Post Production |
| Jason West/John Jacob Payappali | Cameraman |
| Kalabhavan Mani | Music |
| Jason West/John Jacob Payappali | Cinematographer |
| Jason West | Director Of Photography |
| Good Morning Films | EditingCompany |
| Jason West/John Jacob Payappali | Cinematographer |
| Jason West | Director Of Photography |
| Good Morning Films | Editing Company |
A Day in the Life of Kerala, is a satire that celebrates the competitive Spirit of the Modern Malayalee. The day begins with a political stand off between left party and right party on two boats that crash into each other and soon the river is blocked from left bank to right bank, like the metaphor of Indian crabs in a can, that are stuck in a self made traffic jam. It happens only in Kerala. The satirical soundtrack by folk singer Kalabhavan Mani revives the ancient 'Naadan Paatu' folk news narrative tradition of Kerala, with authentic local expression.