Title | SPACESHIP |
Brand | PERFETTI VAN MELLE |
Product / Service | CHUPA CHUPS |
Category | A01. Food Products |
Entrant | BBH ASIA PACIFIC Singapore, SINGAPORE |
Entrant Company: | BBH ASIA PACIFIC Singapore, SINGAPORE |
Advertising Agency: | BBH ASIA PACIFIC Singapore, SINGAPORE |
Production Company: | PHENOMENA Bangkok, THAILAND |
Name | Position |
---|---|
Steve Elrick | Chief Creative Officer |
Adrian Chan/Douglas Hamilton | Creative Director |
Daphne Ng | Agency Producer |
David Webster/Joanna Yeo And Samantha Dalton | Account Supervisor |
Fuse | Sound Design/Arrangement |
The Mill | Post Production |
Alexis De Montaigu And Lindsey Cummings | Planner |
Alexis De Montaigu And Lindsey Cummings | Planner |
Chupa Chups’ brand philosophy is “Life Less Serious”. This is because when you have a lollipop in your mouth, it’s impossible to take life seriously. In this spot we join 'Chuck' the brand’s fuzzy mascot, as he helps make the universe a less serious place, by putting a Chupa Chups in the mouth of someone or something, that really needs it.