SPACESHIP

TitleSPACESHIP
BrandPERFETTI VAN MELLE
Product / ServiceCHUPA CHUPS
CategoryA01. Food Products
EntrantBBH ASIA PACIFIC Singapore, SINGAPORE
Entrant Company:BBH ASIA PACIFIC Singapore, SINGAPORE
Advertising Agency:BBH ASIA PACIFIC Singapore, SINGAPORE
Production Company:PHENOMENA Bangkok, THAILAND

Credits

Name Position
Steve Elrick Chief Creative Officer
Adrian Chan/Douglas Hamilton Creative Director
Daphne Ng Agency Producer
David Webster/Joanna Yeo And Samantha Dalton Account Supervisor
Fuse Sound Design/Arrangement
The Mill Post Production
Alexis De Montaigu And Lindsey Cummings Planner
Alexis De Montaigu And Lindsey Cummings Planner

Brief Explanation

Chupa Chups’ brand philosophy is “Life Less Serious”. This is because when you have a lollipop in your mouth, it’s impossible to take life seriously. In this spot we join 'Chuck' the brand’s fuzzy mascot, as he helps make the universe a less serious place, by putting a Chupa Chups in the mouth of someone or something, that really needs it.