Title | THE GOOGLE PUZZLE |
Brand | |
Product / Service | GOOGLE CHROME |
Category | A06. Best Use of Other Digital Platforms in a Direct Campaign |
Entrant | HAKUHODO Tokyo, JAPAN |
Entrant Company: | HAKUHODO Tokyo, JAPAN |
DM/Advertising Agency: | HAKUHODO Tokyo, JAPAN |
Name | Company | Position |
---|---|---|
Tyo Id | ||
Tyo Productions | ||
Futurek | ||
Kaibutsu | ||
Scrap |
Demonstrate the power of the modern web technology available in Google Chrome with new online experiences
The end goal is to rescue the yellow ‘’O” from the Google logo, which has been mysteriously trapped, through a series of increasingly tricky puzzles, rendered across your screen in multiple windows.
An intellectual game revolving around Google products that maximizes the cutting edge technology of HTML5. There are few things more satisfying than sinking those mental teeth into a complex conundrum and coming up trumps, or twisting your mind around a lateral thinking exercise and having that moment of clarity when it all falls into place. Through a series of brain- teasers revolving around Google products, lead users to have fun experimenting with unique interface and behaviors of multi-windows.
Over 200,000 people completed. Drove Chrome usage.