Title Brand Product / Service Entrant Company Location Award
A06 Best Use of Digital Media in a Promotional Campaign
LIMITED
COCA-COLA (CHINA) COMPANY / COCA-COLA
McCANN WORLDGROUP Hong Kong HONG KONG
A01 Event & Field Marketing
RAIN OR SHINE ACTIVATION
SYKES ASIA / RECRUITMENT
BATES 141 MANILA THE PHILIPPINES
A06 Best Use of Digital Media in a Promotional Campaign
NIKE SHOUT
NIKE / NIKE SHOUT
OGILVY SINGAPORE SINGAPORE
B02 Consumer Products & Services
KICK ASS HALL
DIESEL JAPAN / ’10FW BRAND CAMPAIGN
GREY TOKYO JAPAN
BIG C FRESH
BIGC / HIPERMARKET
LOWE Bangkok THAILAND
A01 Event & Field Marketing
NIKE SHOUT
NIKE / NIKE SHOUT
OGILVY SINGAPORE SINGAPORE
A06 Best Use of Digital Media in a Promotional Campaign
THE FORD RANGER CHALLENGE
FORD / FORD RANGER
WUNDERMAN APA FORD TEAM Shanghai CHINA
A01 Event & Field Marketing
TOKYO MARATHON SPECIAL BANANA
DOLE JAPAN / LAKATAN BANANAS
DENTSU Y&R Tokyo JAPAN
A06 Best Use of Digital Media in a Promotional Campaign
KUTSUKASU
ADIDAS JAPAN / ADIDAS RUNNING
TBWA\HAKUHODO Tokyo JAPAN
B02 Consumer Products & Services
THE QR-CODE SCALP
CLEAR SHAMPOO / SHAMPOO
LOWE Bangkok THAILAND
A06 Best Use of Digital Media in a Promotional Campaign
ADIDAS TEMPERATURE DISCOUNT
ADIDAS JAPAN / CLIMA COOL
TBWA\HAKUHODO Tokyo JAPAN
Short List
A01 Event & Field Marketing
COCA-COLA HAPPINESS TRUCK ACTIVATION
THE COCA-COLA EXPORT CORPORATION / COCA-COLA
McCANN WORLDGROUP PHILIPPINES Makati City THE PHILIPPINES
B02 Consumer Products & Services
NIKE SHOUT
NIKE / NIKE SHOUT
OGILVY SINGAPORE SINGAPORE
KUTSUKASU
ADIDAS JAPAN / ADIDAS RUNNING
TBWA\HAKUHODO Tokyo JAPAN
Short List
A01 Event & Field Marketing
THE ULTIMATE START-UP SPACE
PERNOD RICARD / MARTELL VSOP
TBWA\GROUP SINGAPORE Singapore SINGAPORE
A06 Best Use of Digital Media in a Promotional Campaign
1 ROOTS, 1 EPISODE.
JAPAN TOBACCO / ROOTS AROMA IMPACT
DENTSU Tokyo JAPAN
SPOTLIGHT
AUSTRALIAN BUREAU OF STATISTICS / CENSUS
LEO BURNETT SYDNEY AUSTRALIA
A01 Event & Field Marketing
BIG STAIN
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI GREAT WALL ADVERTISING Guangzhou CHINA
Silver Spike
B02 Consumer Products & Services
ADIDAS TEMPERATURE DISCOUNT
ADIDAS JAPAN / CLIMA COOL
TBWA\HAKUHODO Tokyo JAPAN
Short List
BIG STAIN
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI GREAT WALL ADVERTISING Guangzhou CHINA
Short List
A01 Event & Field Marketing
DO YOU WANT TO SKI MORE ?
AIR NEW ZEALAND JAPAN / AIR NEWZEALAND
DENTSU Tokyo JAPAN
A06 Best Use of Digital Media in a Promotional Campaign
SEE THE WORLD LIKE A CHILD - WHILE LICKING A MINI CONE
McDONALD'S CHINA / McDONALD'S MINI CONE
DDB CHINA GROUP Shanghai CHINA
A01 Event & Field Marketing
MAGIC DRAIN OPENER
PROCTER & GAMBLE INDIA / SHAMPOO
GREY WORLDWIDE INDIA Mumbai INDIA
A06 Best Use of Digital Media in a Promotional Campaign
THE AUDI 24-HOUR ONLINE LE MANS RACE (WITH A DIFFERENCE)
AUDI INDIA / AUDI ULTRA LIGHTWEIGHT TECHNOLOGY
CREATIVELAND ASIA Mumbai INDIA
B02 Consumer Products & Services
FASHION LAUNDRY
PROCTER & GAMBLE / LAUNDRY DETERGENT
ACE SAATCHI & SAATCHI Makati City THE PHILIPPINES
1 ROOTS, 1 EPISODE.
JAPAN TOBACCO INC. / ROOTS AROMA IMPACT
DENTSU Tokyo JAPAN
A01 Event & Field Marketing
THE ALL AUTOMATIC ICE CREAM MAN
YASKAWA ELECTRIC CORPORATION / ICE CREAM ROBOT
TOHOKUSHINSHA FILM CORPORATION Tokyo JAPAN
PRICE CHECK SQUAD
BIGC / HIPERMARKET
LOWE Bangkok THAILAND
B02 Consumer Products & Services
MAGIC DRAIN OPENER
PROCTER & GAMBLE INDIA / SHAMPOO
GREY WORLDWIDE INDIA Mumbai INDIA
CARMONICA
BMW GROUP NEW ZEALAND / MINI
DRAFTFCB NEW ZEALAND Auckland NEW ZEALAND
Short List
A01 Event & Field Marketing
IMAGINE THE WORLD WITHOUT AN INNOVATION
MERCEDES-BENZ (THAILAND) / AUTOMOBILE
LOWE Bangkok THAILAND
CEMENTLYMPIC
TIGER CEMENT / CEMENT
LOWE Bangkok THAILAND