Title Brand Product / Service Entrant Company Location Award
B03 Business Products & Services
BREAK UP
NATIONAL AUSTRALIA BANK / NATIONAL AUSTRALIA BANK
CLEMENGER BBDO MELBOURNE AUSTRALIA
Grand Prix
A01 Event & Field Marketing
THE SKATE WASH DENIM
METERS\BONWE / FASHION & ACCESSORIES
JWT ALWAYS Shanghai CHINA
Gold Spike
A04 Best Use of TV or Radio in a Promotional Campaign
MY CAR IS YOUR CAR
IAG: NRMA, SGIO, SGIC / CAR INSURANCE
WHYBIN\TBWA\TEQUILA\ Sydney AUSTRALIA
Gold Spike
A05 Best Use of Print or Standard Outdoor in a Promotional Campaign
YOUR HAPPY NEWS IS OUR TOP STORY
IWATTE NIPPO / WEBSITE
HAKUHODO Tokyo JAPAN
Gold Spike
A03 Best Product Launch/Re-launch
WATER MARK
DIAGEO AUSTRALIA / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA
Gold Spike
B04 Public Service, Charity & Fund Raising
SEE THE PERSON
SCOPE / DISABILITY SERVICES
LEO BURNETT Melbourne AUSTRALIA
Gold Spike
A01 Event & Field Marketing
CONGRATULATIONS KYUSHU! THE 250KM WAVE
KYUSHU SHINKANSEN / BULLET TRAIN
DENTSU Tokyo JAPAN
Gold Spike
C01 Integrated Campaign Led by Promo & Activation
MY CAR IS YOUR CAR
IAG: NRMA, SGIO, SGIC / CAR INSURANCE
WHYBIN\TBWA\TEQUILA\ Sydney AUSTRALIA
Silver Spike
B02 Consumer Products & Services
MY CAR IS YOUR CAR
IAG: NRMA, SGIO, SGIC / CAR INSURANCE
WHYBIN\TBWA\TEQUILA\ Sydney AUSTRALIA
Silver Spike
A02 Best Use of Merchandising/In-store Marketing
MUSICAL FITTING ROOMS
STARHUB / ONLINE MUSIC STORE
DDB GROUP SINGAPORE SINGAPORE
Silver Spike
A06 Best Use of Digital Media in a Promotional Campaign
UNIQLO LUCKY LINE
UNIQLO / SPECIAL SALE
DENTSU Tokyo JAPAN
Silver Spike
B04 Public Service, Charity & Fund Raising
WATER MARK
DIAGEO AUSTRALIA / BUNDABERG RUM
LEO BURNETT SYDNEY AUSTRALIA
Silver Spike
A01 Event & Field Marketing
BIG STAIN
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI GREAT WALL ADVERTISING Guangzhou CHINA
Silver Spike
A06 Best Use of Digital Media in a Promotional Campaign
SPACE BALLOON PROJECT - YOUR HOPES IN SPACE
SAMSUNG TELECOMMUNICATIONS JAPAN / GALAXY SII
HAKUHODO Tokyo JAPAN
Silver Spike
A01 Event & Field Marketing
KIT KAT IPAD 2 QUEUE
NESTLÉ / KIT KAT
JWT SYDNEY AUSTRALIA
Bronze Spike
FASTERTAINMENT
SYNMUNGKONG INSURANCE PUBLIC CO. / MOTOR INSURANCE
LOWE Bangkok THAILAND
Bronze Spike
B01 Corporate Image & Information
SILENT NATIONAL ANTHEM
RELIANCE MEDIA WORKS / BIG CINEMA
MUDRA COMMUNICATIONS Mumbai INDIA
Bronze Spike
A06 Best Use of Digital Media in a Promotional Campaign
MUSICAL FITTING ROOMS
STARHUB / ONLINE MUSIC STORE
DDB GROUP SINGAPORE SINGAPORE
Bronze Spike
FLIP YOUR PROFILE
CISCO CONSUMER PRODUCT / FLIP VIDEO
DDB GROUP SINGAPORE SINGAPORE
Bronze Spike
A03 Best Product Launch/Re-launch
SHAVESUTRA
PROCTER & GAMBLE / GILLETTE MACH3 TURBO SENSITIVE
BBDO INDIA Mumbai INDIA
Bronze Spike
B02 Consumer Products & Services
SPONSOR THE WHITE HOUSE
RECKITT BENCKISER / VANISH NAPISAN CRYSTAL WHITE
EURO RSCG AUSTRALIA Sydney AUSTRALIA
Bronze Spike
SHAVESUTRA
PROCTER & GAMBLE / GILLETTE MACH3 TURBO SENSITIVE
BBDO INDIA Mumbai INDIA
Bronze Spike
CALL FROM THE FUTURE
AVIVA LIFE INSURANCE COMPANY INDIA / CHILD PLANS
BBDO INDIA Gurgaon INDIA
Bronze Spike
DELAY THE WORK DAY
361 / SOCIAL MEDIA SITE
OGILVY SHANGHAI CHINA
Bronze Spike
A05 Best Use of Print or Standard Outdoor in a Promotional Campaign
LET'S MAKE PIKACHU KABUTO
THE POKÉMON COMPANY / BRANDING
DENTSU INC KANSAI Osaka JAPAN
Bronze Spike
C01 Integrated Campaign Led by Promo & Activation
BIOLOGY OF FJ
TOYOTA MOTOR CORPORATION / AUTOMOBILE
TOYOTA MARKETING JAPAN Nagoya JAPAN
A01 Event & Field Marketing
THE LOVER'S FORTUNE TELLER
DUREX / DUREX RANGE
OGILVYACTION Kuala Lumpur MALAYSIA
B02 Consumer Products & Services
THE LOVER'S FORTUNE TELLER
DUREX / DUREX RANGE
OGILVYACTION Kuala Lumpur MALAYSIA
BE STUPID. STORE
DIESEL JAPAN / 2010SS BRAND CAMPAIGN
GREY TOKYO JAPAN
WORLD MASTERPIECE ANIME
KRAFT FOODS JAPAN / PARMESAN CHEESE
JWT JAPAN Tokyo JAPAN
A06 Best Use of Digital Media in a Promotional Campaign
DOMINO'S PIZZA EXCELLENT TRACKING QUIZ SHOW!
DOMINO'S PIZZA JAPAN, INC. / ONLINE SERVICE
ASATSU-DK Tokyo JAPAN
B04 Public Service, Charity & Fund Raising
WATER THAT KILLS
KRUHA / KRUHA
JWT Jakarta INDONESIA
Short List
A05 Best Use of Print or Standard Outdoor in a Promotional Campaign
ECO CONSCIOUS RAINFOREST HAIR CARE PRODUCT LAUNCH
THE BODY SHOP (HONG KONG & MACAU) / ECO HAIR CARE
JCDECAUX PEARL & DEAN Hong Kong CHINA
A02 Best Use of Merchandising/In-store Marketing
SOLO LUCKY UNDIES
SCHWEPPES / SOLO
BMF Melbourne AUSTRALIA
B02 Consumer Products & Services
SOLO LUCKY UNDIES
SCHWEPPES / SOLO
BMF Melbourne AUSTRALIA
Short List
A01 Event & Field Marketing
SOUNDWASH
LEVI STRAUSS HONG KONG / SQUARE CUT JEANS
TBWA\HONG KONG HONG KONG
C01 Integrated Campaign Led by Promo & Activation
SOUNDWASH
LEVI STRAUSS HONG KONG / SQUARE CUT JEANS
TBWA\HONG KONG HONG KONG
A02 Best Use of Merchandising/In-store Marketing
THE UNOPENABLE NOTEBOOK
UNICEF / UNICEF
CHEIL WORLDWIDE Seoul KOREA
A06 Best Use of Digital Media in a Promotional Campaign
GALAXY TAB TAXI
SAMSUNG ELECTRONICS / SAMSUNG GALAXY TAB
CHEIL WORLDWIDE Seoul KOREA
B04 Public Service, Charity & Fund Raising
THE UNOPENABLE NOTEBOOK
UNICEF / UNICEF
CHEIL WORLDWIDE Seoul KOREA
B02 Consumer Products & Services
STRANGEST BEER CULTURE
TSINGTAO / BEER
OGILVY SHANGHAI CHINA
A03 Best Product Launch/Re-launch
SKODA YETI RIGHT OF WAY EXPEDITION
SKODA AUTO INDIA / AUTOMOBILE
GROUP M INDIA Mumbai INDIA
C01 Integrated Campaign Led by Promo & Activation
SKODA YETI RIGHT OF WAY EXPEDITION
SKODA AUTO INDIA / AUTOMOBILE
GROUP M INDIA Mumbai INDIA
B02 Consumer Products & Services
SKODA YETI RIGHT OF WAY EXPEDITION
SKODA AUTO INDIA / AUTOMOBILE
GROUP M INDIA Mumbai INDIA
A05 Best Use of Print or Standard Outdoor in a Promotional Campaign
MESSAGE DONATION
LALAPORT MANAGEMENT / LAZONA KAWASAKI PLAZA CHARITY
DENTSU TEC Tokyo JAPAN
B04 Public Service, Charity & Fund Raising
MESSAGE DONATION
LALAPORT MANAGEMENT / LAZONA KAWASAKI PLAZA CHARITY
DENTSU TEC Tokyo JAPAN
Short List
CHARITY PINKY RING
JAPANESE ORGANIZATION FOR INTERNATIONAL COOPERATION IN FAMILY PLANNING (JOICFP) / CHARITY
AID-DCC Osaka JAPAN
A01 Event & Field Marketing
SAW VII VIRAL CAMPAIGN
HOYTS DISTRIBUTION / SAW VII MOVIE
PLAY COMMUNICATION Sydney AUSTRALIA
DOODLE
SA LOTTERIES / X LOTTO
CLEMENGER BBDO ADELAIDE AUSTRALIA
B02 Consumer Products & Services
THE 70 NUANCES OF "NO"
COCA-COLA COMPANY (JAPAN) / KARADA MEGURI CHA DETOX TEA
DENTSU Tokyo JAPAN