Title Brand Product / Service Entrant Company Location Award
A03 Home Furnishing, Appliances, Maintenance & Household Products
KEEP YOUR KITCHEN FRESH - FOREST
BSH HOME APPLIANCES (CHINA) CO. / SMOKER EXHAUSTER
OGILVY BEIJING CHINA
Short List
KEEP YOUR KITCHEN FRESH - STONE
BSH HOME APPLIANCES (CHINA) CO. / SMOKER EXHAUSTER
OGILVY BEIJING CHINA
Short List
KEEP YOUR KITCHEN FRESH - GARDEN
BSH HOME APPLIANCES (CHINA) CO. / SMOKER EXHAUSTER
OGILVY BEIJING CHINA
Short List
A04 Consumer Electronics
MOZART
WESTONE (THINKING GROUP) / EARPHONES
DDB GROUP HONG KONG HONG KONG
Short List
A05 Pharmaceuticals, Beauty Products, Cosmetics & Toiletries
HELL
KONIMEX PHARMACEUTICAL LABORATORIES / PARAMEX PAIN RELIEF
OGILVY INDONESIA Jakarta INDONESIA
Short List
NOISY NEIGHBOURS
GLAXOSMITHKLINE / PANADOL EXTRA
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Short List
TRAFFIC BLUES
GLAXOSMITHKLINE / PANADOL EXTRA
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Bronze Spike
A06 Clothing, Footwear & Accessories
HEAVEN AND HELL
SAMSONITE / SUITCASE
JWT SHANGHAI CHINA
Grand Prix
A10 Sports, Entertainment, Travel & Leisure
MONSTER
LEGO / LEGO
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
WHALE
LEGO / LEGO
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
CATERPILLAR
LEGO / LEGO
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
A13 Business Equipment & Services
NAILS
3M TECHNOLOGIES / SCOTCH SUPER 77 MULTI-PURPOSE ADHESIVE
DDB GROUP SINGAPORE SINGAPORE
Bronze Spike
A16 Public Service, Charity & Fund Raising
BAGS
PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS ASIA PACIFIC / ANIMAL CRUELTY CHARITY
McCANN WORLDGROUP SINGAPORE SINGAPORE
Short List
BELTS
PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS ASIA PACIFIC / ANIMAL CRUELTY CHARITY
McCANN WORLDGROUP SINGAPORE SINGAPORE
Short List
SHOES
PEOPLE FOR THE ETHICAL TREATMENT OF ANIMALS ASIA PACIFIC / ANIMAL CRUELTY CHARITY
McCANN WORLDGROUP SINGAPORE SINGAPORE
Short List
TREE RINGS
ACRES (ANIMAL CONCERNS RESEARCH & EDUCATION SOCIETY) / WILDLIFE PRESERVATION
DDB GROUP SINGAPORE SINGAPORE
Short List
B02 Consumer Products: Cosmetics, Beauty, Toiletries & Pharmacy
CINEMA
PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP
DDB DM9JAYMESYFU Makati City THE PHILIPPINES
Short List
OPERA
PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP
DDB DM9JAYMESYFU Makati City THE PHILIPPINES
Short List
LECTURE
PHAREX HEALTH CORP. / CARBOCISTEINE COUGH SYRUP
DDB DM9JAYMESYFU Makati City THE PHILIPPINES
Short List
DOG
MINI BRANDS / MINI HEARING AID
MONDAY Bangkok THAILAND
Short List
DUCK
MINI BRANDS / MINI HEARING AID
MONDAY Bangkok THAILAND
Short List
MAN
MINI BRANDS / MINI HEARING AID
MONDAY Bangkok THAILAND
Short List
BUTCHER
BAYER PHILIPPINES / SARIDON
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Bronze Spike
CARPENTER
BAYER PHILIPPINES / SARIDON
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Bronze Spike
LAUNDRY
BAYER PHILIPPINES / SARIDON
BBDO GUERRERO/PROXIMITY PHILIPPINES Makati City THE PHILIPPINES
Bronze Spike
BREAKFAST
FAR EAST DRUG COMPANY / ENZYPLEX GAS RELIEF
DDB GROUP SINGAPORE SINGAPORE
Silver Spike
DESSERT
FAR EAST DRUG COMPANY / ENZYPLEX GAS RELIEF
DDB GROUP SINGAPORE SINGAPORE
Silver Spike
DIM SUM
FAR EAST DRUG COMPANY / ENZYPLEX GAS RELIEF
DDB GROUP SINGAPORE SINGAPORE
Silver Spike
B03 Consumer Products: Household
CHAMELEON
RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD
EURO RSCG BANGKOK THAILAND
Gold Spike
FROG
RECKITT BENCKISER (THAILAND) / SHIELDTOX NATURGARD
EURO RSCG BANGKOK THAILAND
Gold Spike
FISH
MMP CORPORATION / M WRAP
CREATIVE JUICE\BANGKOK (TBWA) THAILAND
Silver Spike
CHICKEN
MMP CORPORATION / M WRAP
CREATIVE JUICE\BANGKOK (TBWA) THAILAND
Silver Spike
PORK
MMP CORPORATION / M WRAP
CREATIVE JUICE\BANGKOK (TBWA) THAILAND
Silver Spike
HIDE & SEEK
DIY LIVING / DIY FURNITURE
PUBLICIS SINGAPORE SINGAPORE
Short List
HANDY MAN
DIY LIVING / DIY FURNITURE
PUBLICIS SINGAPORE SINGAPORE
Short List
HOUSE
IT WORKS / SECURITY SYSTEMS
HAKUHODO ASIA PACIFIC/SPICY H Bangkok THAILAND
Short List
OFFICE
IT WORKS / SECURITY SYSTEMS
HAKUHODO ASIA PACIFIC/SPICY H Bangkok THAILAND
Short List
LABORATORY
IT WORKS / SECURITY SYSTEMS
HAKUHODO ASIA PACIFIC/SPICY H Bangkok THAILAND
Short List
B04 Consumer Products: Cars & Automotive
ICONIC
VOLKSWAGEN / BEETLE
MUDRA COMMUNICATIONS Mumbai INDIA
Short List
B05 Consumer Products: Clothing, Footwear & Accessories
HEAVEN AND HELL
SAMSONITE / SUITCASE
JWT SHANGHAI CHINA
Silver Spike
CITY
ONIDA / ONIDA I21 MOBILE
McCANN WORLDGROUP Mumbai INDIA
Short List
FOREST
ONIDA / ONIDA I21 MOBILE
McCANN WORLDGROUP Mumbai INDIA
Short List
SEA
ONIDA / ONIDA I21 MOBILE
McCANN WORLDGROUP Mumbai INDIA
Short List
B06 Consumer Services
RIOT
THE NEW STRAITS TIMES PRESS / NEWSPAPER
McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA
Silver Spike
SMUGGLING
THE NEW STRAITS TIMES PRESS / NEWSPAPER
McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA
Silver Spike
EXPLOITATION
THE NEW STRAITS TIMES PRESS / NEWSPAPER
McCANN ERICKSON MALAYSIA Petaling Jaya MALAYSIA
Silver Spike
MOON CONSPIRACY
TAMIYA / TOYS
OGILVY & MATHER VIETNAM Ho Chi Minh City VIETNAM
Short List
JFK CONSPIRACY
TAMIYA / TOYS
OGILVY & MATHER VIETNAM Ho Chi Minh City VIETNAM
Short List
ROSWELL CONSPIRACY
TAMIYA / TOYS
OGILVY & MATHER VIETNAM Ho Chi Minh City VIETNAM
Short List
JET FIGHTER
MATTEL (M) / PICTIONARY
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
T-REX
MATTEL (M) / PICTIONARY
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
WRESTLER
MATTEL (M) / PICTIONARY
OGILVY & MATHER MALAYSIA Kuala Lumpur MALAYSIA
Silver Spike
B07 Business Products, Services & Corporate Image
LOCKER ROOM
STEDFAST / SHREDDER MACHINE
MUDRA COMMUNICATIONS Mumbai INDIA
Short List
B08 Public Service, Charity & Fund Raising
KIDS
UNICEF INDONESIA / UNICEF PSA
LOWE INDONESIA Jakarta INDONESIA
Bronze Spike
FAMILY
UNICEF INDONESIA / UNICEF PSA
LOWE INDONESIA Jakarta INDONESIA
Bronze Spike
KITCHEN
UNICEF INDONESIA / UNICEF PSA
LOWE INDONESIA Jakarta INDONESIA
Bronze Spike
CLOTHES
JALA PRT / DOMESTIC WORKERS PROTECTION
OGILVY INDONESIA Jakarta INDONESIA
Short List
DISHES
JALA PRT / DOMESTIC WORKERS PROTECTION
OGILVY INDONESIA Jakarta INDONESIA
Short List
MOP
JALA PRT / DOMESTIC WORKERS PROTECTION
OGILVY INDONESIA Jakarta INDONESIA
Short List
MELT
GREENPEACE / CAR FREE DAY
LEO BURNETT Hong Kong HONG KONG
Bronze Spike
DROUGHT
GREENPEACE / CAR FREE DAY
LEO BURNETT Hong Kong HONG KONG
Bronze Spike
FLOOD
GREENPEACE / CAR FREE DAY
LEO BURNETT Hong Kong HONG KONG
Bronze Spike
C01 Transit Advertising
FLUBBER CAR
VOLKSWAGEN / PEOPLE'S CAR PROJECT
PROXIMITY CHINA Beijing CHINA
Short List
BLIND CAR
HARD ROCK CAFE / ANTI-DRUNK DRIVING
McCANN WORLDGROUP Mumbai INDIA
Short List
C02 Special Build
SEAFOOD AQUARIUM
LG ELECTRONICS / SOLAR DOME MICROWAVE
Y&R THAILAND Bangkok THAILAND
Short List
VENDING MACHINE
WORLD KITCHEN / CORELLE DINNERWARE
GREY GROUP CHINA Beijing CHINA
Bronze Spike
MAGNATRON
FOSTERS GROUP / CARLTON DRAUGHT
CLEMENGER BBDO MELBOURNE AUSTRALIA
Short List
THE CASCADE OF BOOKS
VIDEOCON MOBILE PHONES / ZEUS EBOOK READER PHONE
McCANN WORLDGROUP Mumbai INDIA
Short List
C03 Small Scale Special Solutions
OH SHIT PROMOTION!
WASH MANIA CARWASH / CARWASH
DRAFTFCB Bangkok THAILAND
Short List
STORIES FROM THE STREET
MELBOURNE WRITERS FESTIVAL / 2010 MELBOURNE WRITERS FESTIVAL
JWT Melbourne AUSTRALIA
Bronze Spike
FOLD A STAIN WALL PAINTING
PROCTER & GAMBLE / TIDE
LEO BURNETT INDIA Mumbai INDIA
Short List
C04 Bar & Restaurants etc.
TANG ZHENGDONG INSTALLATION
ANTA / SPORTSWEAR
JWT SHANGHAI CHINA
Short List
ZHOU PENG
ANTA / SPORTSWEAR
JWT SHANGHAI CHINA
Short List
C05 Stunts & Live Advertising
THE 250KM WAVE
KYUSHU RAILWAY COMPANY / KYUSHU BULLET TRAIN
DENTSU Tokyo JAPAN
Bronze Spike
PLASTIC BAGS MONSTER
ROOTS AND SHOOTS SHANGHAI / ENVIRONMENTAL AWARENESS
BATES 141 SHANGHAI CHINA
Short List
EXTRA TIME
RECKITT BENCKISER (THAILAND) / DUREX PERFORMA CONDOMS
McCANN WORLDGROUP Bangkok THAILAND
Bronze Spike
C06 Digital Outdoor
BIGGEST HARMONY EVER AD VISION
SONY / WALKMAN
FRONTAGE Tokyo JAPAN
Short List
BIG STAIN
PROCTER & GAMBLE / ARIEL
SAATCHI & SAATCHI GREAT WALL ADVERTISING Guangzhou CHINA
Short List
MUSICAL FITTING ROOMS
STARHUB / ONLINE MUSIC STORE
DDB GROUP SINGAPORE SINGAPORE
Short List